{"id":109937,"date":"2021-08-02T20:51:46","date_gmt":"2021-08-02T13:51:46","guid":{"rendered":"https:\/\/tino.org\/?p=2403"},"modified":"2025-06-11T15:52:29","modified_gmt":"2025-06-11T08:52:29","slug":"thi-phan-la-gi","status":"publish","type":"post","link":"https:\/\/tino.vn\/blog\/thi-phan-la-gi\/","title":{"rendered":"Th\u1ecb ph\u1ea7n l\u00e0 g\u00ec? C\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p"},"content":{"rendered":"\n<p><strong><strong>Quy m\u00f4 v\u00e0 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh t\u1eeb nhi\u1ec1u y\u1ebfu t\u1ed1, trong \u0111\u00f3 c\u00f3 th\u1ecb ph\u1ea7n. V\u1eady l\u00e0m sao \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p? M\u1eddi b\u1ea1n t\u00ecm hi\u1ec3u qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y nh\u00e9!<\/strong><\/strong><\/p>\n\n\n\n<h2 id=\"Th\u1ecb_ph\u1ea7n_l\u00e0_g\u00ec?\"><a id=\"post-2403-_7pj3rkikt49f\"><\/a><strong>Th\u1ecb ph\u1ea7n l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n<h3 id=\"\u0110\u1ecbnh_ngh\u0129a_v\u1ec1_th\u1ecb_ph\u1ea7n\"><a id=\"post-2403-_qh4a545q57u7\"><\/a><strong>\u0110\u1ecbnh ngh\u0129a v\u1ec1 th\u1ecb ph\u1ea7n<\/strong><\/h3>\n\n\n\n<p>   Th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p c\u00f3 t\u00ean ti\u1ebfng Anh l\u00e0 <strong>Market Share<\/strong>, \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m doanh thu trong l\u0129nh v\u1ef1c b\u1ea1n \u0111ang ph\u00e1t tri\u1ec3n. Hay ch\u00fang c\u00f2n \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 ph\u1ea7n tr\u0103m doanh thu to\u00e0n ng\u00e0nh \u0111\u01b0\u1ee3c doanh nghi\u1ec7p b\u1ea1n t\u1ea1o ra th\u00f4ng qua vi\u1ec7c b\u00e1n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. Doanh nghi\u1ec7p d\u1eabn \u0111\u1ea7u trong l\u0129nh v\u1ef1c l\u00e0 ng\u01b0\u1eddi s\u1edf h\u1eefu th\u1ecb ph\u1ea7n v\u00e0 c\u00f3 s\u1ee9c c\u1ea1nh tranh l\u1edbn h\u01a1n so v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c. <\/p>\n\n\n\n<p>   Th\u00f4ng th\u01b0\u1eddng, ng\u01b0\u1eddi ta s\u1ebd t\u00ednh th\u1ecb ph\u1ea7n trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh, nh\u01b0 doanh s\u1ed1 theo n\u0103m ho\u1eb7c theo qu\u00fd. \u0110\u00f4i l\u00fac, th\u1ecb ph\u1ea7n c\u00f2n \u0111\u01b0\u1ee3c t\u00ednh d\u1ef1a tr\u00ean vi\u1ec7c ph\u00e2n t\u00e1ch theo khu v\u1ef1c. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-1.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2406\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  V\u00ec v\u1eady, \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 kh\u1ea3 n\u0103ng c\u1ea1nh tranh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 th\u01b0\u1eddng nh\u00ecn v\u00e0o s\u1ef1 t\u0103ng\/gi\u1ea3m th\u1ecb ph\u1ea7n. Khi c\u00e1c s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 trong l\u0129nh v\u1ef1c c\u1ee7a doanh nghi\u1ec7p m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng, doanh nghi\u1ec7p s\u1edf h\u1eefu th\u1ecb ph\u1ea7n \u1ea5y s\u1ebd t\u0103ng doanh thu v\u1edbi t\u1ed1c \u0111\u1ed9 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng t\u1ed5ng th\u1ecb tr\u01b0\u1eddng. Doanh nghi\u1ec7p \u0111ang t\u0103ng th\u1ecb ph\u1ea7n c\u00f3 doanh thu t\u0103ng nhanh h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.\n<\/p>\n\n\n\n<h3 id=\"Vai_tr\u00f2_c\u1ee7a_th\u1ecb_ph\u1ea7n_\u0111\u1ed1i_v\u1edbi_doanh_nghi\u1ec7p\"><a id=\"post-2403-_fg7g5eht4bn0\"><\/a><strong>Vai tr\u00f2 c\u1ee7a th\u1ecb ph\u1ea7n \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>L\u00e0 th\u01b0\u1edbc \u0111o \u0111\u00e1nh gi\u00e1 quy m\u00f4 v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p   <\/li><li>T\u1eeb th\u1ecb ph\u1ea7n, doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 th\u00e0nh c\u00f4ng c\u1ee7a m\u00ecnh so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7   <\/li><li>T\u1ea1o c\u00e1i nh\u00ecn tr\u1ef1c quan v\u00e0 to\u00e0n di\u1ec7n v\u1ec1 \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing, <a href=\"https:\/\/tino.vn\/blog\/tvc-la-gi\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/tino.vn\/blog\/tvc-la-gi\/\" rel=\"noreferrer noopener\">qu\u1ea3ng c\u00e1o v\u00e0 ra m\u1eaft s\u1ea3n ph\u1ea9m m\u1edbi<\/a>   <\/li><li>H\u1ed7 tr\u1ee3 doanh nghi\u1ec7p m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh ho\u1eb7c th\u1ecb tr\u01b0\u1eddng ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-2.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2408\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<h2 id=\"C\u00e1ch_x\u00e1c_\u0111\u1ecbnh_th\u1ecb_ph\u1ea7n_c\u1ee7a_doanh_nghi\u1ec7p\"><a id=\"post-2403-_5zk2wjcukw0g\"><\/a><strong>C\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n<h3 id=\"C\u00f4ng_th\u1ee9c_t\u00ednh_th\u1ecb_ph\u1ea7n\"><a id=\"post-2403-_mbv7hpvp3s48\"><\/a><strong>C\u00f4ng th\u1ee9c t\u00ednh th\u1ecb ph\u1ea7n<\/strong><\/h3>\n\n\n\n<p>   Th\u1ecb ph\u1ea7n c\u1ee7a m\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng nhi\u1ec1u c\u00f4ng th\u1ee9c kh\u00e1c nhau. Tuy nhi\u00ean, c\u00f3 4 c\u00f4ng th\u1ee9c ph\u1ed5 bi\u1ebfn v\u00e0 c\u01a1 b\u1ea3n nh\u1ea5t \u0111\u1ec3 t\u00ednh th\u1ecb ph\u1ea7n.<\/p>\n\n\n\n<p><strong>Th\u1ecb ph\u1ea7n:<\/strong>\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>Th\u1ecb ph\u1ea7n = T\u1ed5ng doanh thu b\u00e1n h\u00e0ng c\u1ee7a doanh nghi\u1ec7p \/ T\u1ed5ng doanh thu c\u1ee7a th\u1ecb tr\u01b0\u1eddng   <\/li><li>Th\u1ecb ph\u1ea7n = T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m b\u00e1n ra c\u1ee7a doanh nghi\u1ec7p \/ T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m th\u1ecb tr\u01b0\u1eddng ti\u00eau th\u1ee5   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p><strong>Th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i:<\/strong>\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>Th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i = T\u1ed5ng s\u1ea3n ph\u1ea9m doanh nghi\u1ec7p b\u00e1n ra \/ T\u1ed5ng s\u1ea3n ph\u1ea9m \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh b\u00e1n ra   <\/li><li>Th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i = T\u1ed5ng s\u1ea3n ph\u1ea9m doanh thu b\u00e1n h\u00e0ng c\u1ee7a doanh nghi\u1ec7p trong th\u1ecb tr\u01b0\u1eddng\/ T\u1ed5ng doanh thu b\u00e1n h\u00e0ng c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh trong th\u1ecb tr\u01b0\u1eddng   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p><strong>L\u01b0u \u00fd:<\/strong>\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>   N\u1ebfu th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i &gt; 1, doanh nghi\u1ec7p kh\u1ea3 n\u0103ng c\u1ea1nh tranh cao h\u01a1n \u0111\u1ed1i th\u1ee7 v\u00e0 ng\u01b0\u1ee3c l\u1ea1i. <\/li><li>   N\u1ebfu th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i = 1, doanh nghi\u1ec7p b\u1ea1n v\u00e0 \u0111\u1ed1i th\u1ee7 c\u00f3 kh\u1ea3 n\u0103ng c\u1ea1nh tranh ngang nhau. <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/1_p1.png\" alt=\"thi-phan-la-gi\" class=\"wp-image-2418\" title=\"\"><\/figure><\/div>\n\n\n\n<h3 id=\"X\u00e1c_\u0111\u1ecbnh_th\u1ecb_ph\u1ea7n_m\u1ee5c_ti\u00eau_b\u1eb1ng_c\u00e1ch_n\u00e0o?\"><a id=\"post-2403-_d20da7dya25g\"><\/a><strong>X\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n m\u1ee5c ti\u00eau b\u1eb1ng c\u00e1ch n\u00e0o?<\/strong><\/h3>\n\n\n\n<p>\n  \u0110\u1ec3 x\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n m\u1ee5c ti\u00eau, b\u1ea1n c\u1ea7n bi\u1ebft \u0111\u01b0\u1ee3c \u0111\u1ed1i t\u01b0\u1ee3ng, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh l\u00e0 nh\u1eefng ai. \u0110\u1ec3 n\u1eafm \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, b\u1ea1n ph\u1ea3i khai th\u00e1c th\u00f4ng tin ch\u00ednh x\u00e1c v\u1ec1:\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>Ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng: D\u1ef1a tr\u00ean nh\u00e2n kh\u1ea9u h\u1ecdc nh\u01b0: gi\u1edbi t\u00ednh, thu nh\u1eadp, \u0111\u1ed9 tu\u1ed5i, t\u00f4n gi\u00e1o,&#8230;   <\/li><li>\u0110\u1ed9 l\u1edbn v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi doanh thu c\u1ee7a doanh nghi\u1ec7p   <\/li><li>Y\u1ebfu t\u1ed1 k\u00edch th\u00edch ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng, tin d\u00f9ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5   <\/li><li>Th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m kh\u00e1ch h\u00e0ng \u0111ang h\u01b0\u1edbng \u0111\u1ebfn   <\/li><li>Ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p \u0111\u1ed1i v\u1edbi nhu c\u1ea7u ti\u00eau d\u00f9ng c\u1ee7a kh\u00e1ch h\u00e0ng   <\/li><li>Ph\u01b0\u01a1ng th\u1ee9c <a href=\"https:\/\/tino.vn\/blog\/cach-tiep-can-khach-hang-online\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/tino.vn\/blog\/cach-tiep-can-khach-hang-online\/\" rel=\"noreferrer noopener\">ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng<\/a> trong ph\u00e2n kh\u00fac m\u1ee5c ti\u00eau   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<h3 id=\"Ma_tr\u1eadn_Boston_(BCG)\"><a id=\"post-2403-_p39ksqe0tcbn\"><\/a><strong>Ma tr\u1eadn Boston (BCG)<\/strong><\/h3>\n\n\n\n<p>\n  Ma tr\u1eadn Boston l\u00e0 \u201c\u0111\u1ee9a con\u201d c\u1ee7a nh\u00f3m t\u01b0 v\u1ea5n Boston Consulting Group, \u0111\u01b0\u1ee3c s\u00e1ng l\u1eadp v\u00e0o \u0111\u1ea7u nh\u1eefng n\u0103m 1970. Ma tr\u1eadn n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf nh\u1eb1m h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p thi\u1ebft l\u1eadp c\u00e1c k\u1ebf ho\u1ea1ch d\u00e0i h\u1ea1n.\n<\/p>\n\n\n\n<p>   BCG c\u00f3 kh\u1ea3 n\u0103ng \u0111\u01b0a ra nh\u1eefng ph\u00e1n \u0111o\u00e1n tuy\u1ec7t v\u1eddi th\u00f4ng qua vi\u1ec7c xem x\u00e9t danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p. T\u1eeb \u0111\u00f3, gi\u00fap b\u1ea1n quy\u1ebft \u0111\u1ecbnh \u0111\u01b0\u1ee3c n\u01a1i \u0111\u1ea7u t\u01b0, ng\u1eebng s\u1ea3n xu\u1ea5t ho\u1eb7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Ma tr\u1eadn Boston c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 <em>Ma tr\u1eadn t\u0103ng tr\u01b0\u1edfng<\/em> ho\u1eb7c <em>Ma tr\u1eadn chia s\u1ebb<\/em>. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-3.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2410\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  Ma tr\u1eadn Boston ch\u00ednh l\u00e0 \u201cb\u1ee9c h\u1ecda\u201d to\u00e0n di\u1ec7n m\u00f4 t\u1ea3 nh\u1eefng \u1ea3nh h\u01b0\u1edfng c\u1ee7a th\u1ecb ph\u1ea7n v\u00e0 s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p. M\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c chia th\u00e0nh 4 g\u00f3c t\u01b0, m\u00f4 ph\u1ecfng b\u1eb1ng 4 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1ed9c \u0111\u00e1o g\u1ed3m: D\u1ea5u h\u1ecfi (?), ng\u00f4i sao, b\u00f2 s\u1eefa v\u00e0 ch\u00f3 m\u1ef1c.\n<\/p>\n\n\n\n<h4 id=\"D\u1ea5u_h\u1ecfi\"><a id=\"post-2403-_scp33wis9l2q\"><\/a><strong>D\u1ea5u h\u1ecfi<\/strong><\/h4>\n\n\n\n<p>   \u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m \u201cnon\u201d, m\u1edbi ra m\u1eaft th\u1ecb tr\u01b0\u1eddng. Ch\u00fang c\u00f3 ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n m\u1ea1nh nh\u01b0ng th\u1ecb ph\u1ea7n c\u00f2n kh\u00e1 th\u1ea5p. Do \u0111\u00f3, nh\u1eefng s\u1ea3n ph\u1ea9m n\u00e0y lu\u00f4n l\u00e0 c\u00e2u h\u1ecfi l\u1edbn \u0111\u01b0\u1ee3c \u0111\u1eb7t ra b\u1edfi c\u00e1c doanh nghi\u1ec7p. <\/p>\n\n\n\n<p>\n  V\u1edbi nh\u00f3m n\u00e0y, doanh nghi\u1ec7p c\u1ea7n d\u00e0nh th\u1eddi gian nghi\u00ean c\u1ee9u, \u0111\u1ec1 xu\u1ea5t c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u1eed nghi\u1ec7m, ph\u00e2n t\u00edch,&#8230;, \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ti\u1ebfp t\u1ee5c hay d\u1eebng \u0111\u1ea7u t\u01b0.\n<\/p>\n\n\n\n<h4 id=\"Ch\u00f3_m\u1ef1c\"><a id=\"post-2403-_2ymaec3972vo\"><\/a><strong>Ch\u00f3 m\u1ef1c<\/strong><\/h4>\n\n\n\n<p>\n  H\u00ecnh \u1ea3nh ch\u00fa ch\u00f3 d\u00f9ng \u0111\u1ec3 ch\u1ec9 c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 th\u1ecb ph\u1ea7n ho\u1eb7c t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng th\u1ea5p. Nh\u1eefng s\u1ea3n ph\u1ea9m n\u00e0y t\u1ed3n t\u1ea1i tr\u00ean th\u1ecb tr\u01b0\u1eddng k\u00e9m h\u1ea5p d\u1eabn. Ch\u00fang kh\u00f4ng mang l\u1ea1i nhi\u1ec1u l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p. V\u00ec v\u1eady, t\u1ed1t nh\u1ea5t b\u1ea1n n\u00ean d\u1eebng \u0111\u1ea7u t\u01b0 v\u00e0o nh\u00f3m n\u00e0y \u0111\u1ec3 tr\u00e1nh l\u00e3ng ph\u00ed ti\u1ec1n c\u1ee7a v\u00e0 th\u1eddi gian.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-4.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2412\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<h4 id=\"B\u00f2_s\u1eefa\"><a id=\"post-2403-_rfijstkjzpnw\"><\/a><strong>B\u00f2 s\u1eefa<\/strong><\/h4>\n\n\n\n<p>\n  H\u00ecnh \u1ea3nh b\u00f2 s\u1eefa ch\u1ec9 nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 th\u1ecb ph\u1ea7n cao nh\u01b0ng t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng th\u1ea5p. Tuy nhi\u00ean, ch\u00fang v\u1eabn mang l\u1ea1i m\u1ed9t ph\u1ea7n l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p. \u0110\u1ed1i v\u1edbi nh\u00f3m n\u00e0y, b\u1ea1n c\u1ea7n b\u1ed5 sung th\u00eam ngu\u1ed3n nh\u00e2n l\u1ef1c v\u1eeba ph\u1ea3i \u0111\u1ec3 duy tr\u00ec th\u1ecb ph\u1ea7n.\n<\/p>\n\n\n\n<h4 id=\"Ng\u00f4i_sao\"><a id=\"post-2403-_nv0vykgnlggi\"><\/a><strong>Ng\u00f4i sao<\/strong><\/h4>\n\n\n\n<p>\n  Nh\u00f3m n\u00e0y bao g\u1ed3m nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng v\u00e0 th\u1ecb ph\u1ea7n cao. T\u1ee9c l\u00e0 tr\u00ean th\u1ecb tr\u01b0\u1eddng, c\u00e1c s\u1ea3n ph\u1ea9m n\u00e0y \u0111\u01b0\u1ee3c \u0111\u01b0\u1ee3c \u0111\u00f3n nh\u1eadn m\u1ea1nh m\u1ebd. V\u00ec v\u1eady, \u0111\u1ec3 duy tr\u00ec t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n v\u00e0 thu l\u1ee3i nhu\u1eadn cao, doanh nghi\u1ec7p c\u1ea7n t\u1eadp trung ngu\u1ed3n nh\u00e2n l\u1ef1c, ch\u00ednh s\u00e1ch Marketing, qu\u1ea3ng c\u00e1o,&#8230;\n<\/p>\n\n\n\n<p>\n  M\u1ee5c \u0111\u00edch c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y l\u00e0 gi\u00fap doanh nghi\u1ec7p gi\u1ea3i quy\u1ebft nh\u1eefng c\u00e2u h\u1ecfi nh\u01b0:\n<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>N\u00ean ti\u1ebfp t\u1ee5c \u0111\u1ea7u t\u01b0 \u0111\u01a1n v\u1ecb n\u00e0o?   <\/li><li>\u0110\u1ea7u t\u01b0 th\u00eam \u1edf \u0111\u00e2u?   <\/li><li>N\u00ean lo\u1ea1i b\u1ecf s\u1ea3n ph\u1ea9m n\u00e0o?   <\/li><li>&#8230;   <\/li><\/ul>\n\n\n\n<p>\n  Nh\u1edd ma tr\u1eadn Boston, h\u00e0nh tr\u00ecnh \u201c\u0111\u00e3i c\u00e1t t\u00ecm v\u00e0ng\u201d c\u1ee7a doanh nghi\u1ec7p b\u1ea1n tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n. Qua \u0111\u00f3, b\u1ea1n nhanh ch\u00f3ng t\u00ecm \u0111\u01b0\u1ee3c c\u01a1 h\u1ed9i nu\u00f4i d\u01b0\u1ee1ng th\u1ecb ph\u1ea7n c\u1ee7a m\u00ecnh.\n<\/p>\n\n\n\n<h2 id=\"Ph\u01b0\u01a1ng_ph\u00e1p_m\u1edf_r\u1ed9ng_th\u1ecb_ph\u1ea7n_c\u1ee7a_doanh_nghi\u1ec7p\"><a id=\"post-2403-_81pg9foodyiv\"><\/a><strong>Ph\u01b0\u01a1ng ph\u00e1p m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n<h3 id=\"Gi\u1ea3m_gi\u00e1_s\u1ea3n_ph\u1ea9m\"><a id=\"post-2403-_suy53o2dqxrq\"><\/a><strong>Gi\u1ea3m gi\u00e1 s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n\n\n\n<p>\n  \u0110\u00e2y l\u00e0 ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3 gi\u00fap b\u1ea1n m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n c\u1ee7a m\u00ecnh nhanh ch\u00f3ng. Ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng c\u00f3 xu h\u01b0\u1edbng t\u00ecm \u0111\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m gi\u00e1 r\u1ebb nh\u01b0ng ch\u1ea5t l\u01b0\u1ee3ng. Do \u0111\u00f3, cung c\u1ea5p gi\u00e1 th\u1ea5p c\u0169ng l\u00e0 c\u00e1ch th\u1ee9c c\u1ea1nh tranh tuy\u1ec7t v\u1eddi trong l\u0129nh v\u1ef1c b\u1ea1n \u0111ang ho\u1ea1t \u0111\u1ed9ng.\n<\/p>\n\n\n\n<p>\n  Tuy nhi\u00ean, gi\u00e1 th\u00e0nh r\u1ebb kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m. Gi\u00e1 c\u1ea3 ch\u1ec9 l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 r\u1ea5t nh\u1ecf thu h\u00fat kh\u00e1ch h\u00e0ng v\u00ec ch\u1ea5t l\u01b0\u1ee3ng v\u1eabn \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng h\u01a1n. H\u00e3y \u0111\u1ecbnh gi\u00e1 m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p nh\u1ea5t \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng, nh\u01b0ng v\u1eabn kh\u00f4ng b\u1ecf l\u1ee1 doanh thu v\u00ec \u201cm\u1ea3i m\u00ea\u201d \u0111\u00e1nh b\u1ea1i \u0111\u1ed1i th\u1ee7.\n<\/p>\n\n\n\n<h3 id=\"T\u0103ng_\u0111\u1ed9_nh\u1eadn_di\u1ec7n_th\u01b0\u01a1ng_hi\u1ec7u\"><a id=\"post-2403-_ro6dmf5hmq2e\"><\/a><strong>T\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/h3>\n\n\n\n<p>\n  \u0110\u00e2y l\u00e0 m\u1ed9t nh\u00e2n t\u1ed1 quan tr\u1ecdng trong vi\u1ec7c m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n. \u0110i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n ti\u1ebfp c\u1eadn v\u1edbi nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n. Doanh nghi\u1ec7p s\u1ebd c\u00f3 c\u01a1 h\u1ed9i d\u1eabn \u0111\u1ea7u ng\u00e0nh n\u1ebfu th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi \u01b0a th\u00edch v\u00e0 tin c\u1eady.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-5.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2414\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  H\u1ea7u h\u1ebft nh\u1eefng doanh nghi\u1ec7p s\u1edf h\u1eefu th\u1ecb ph\u1ea7n cao v\u00ec h\u1ecd th\u01b0\u1eddng cung c\u1ea5p s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u00f3 gi\u00e1 tr\u1ecb cao. \u0110\u1ed3ng th\u1eddi, th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd r\u1ea5t ph\u1ed5 bi\u1ebfn v\u00e0 \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng trong ng\u00e0nh.\n<\/p>\n\n\n\n<h3 id=\"T\u0103ng_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-2403-_hrjmemcq620t\"><\/a><strong>T\u0103ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n\n\n\n<p>\n  Ph\u01b0\u01a1ng ph\u00e1p xem \u201ckh\u00e1ch h\u00e0ng l\u00e0 th\u01b0\u1ee3ng \u0111\u1ebf\u201d lu\u00f4n l\u00e0 ti\u00eau chu\u1ea9n m\u00e0 m\u1ecdi doanh nghi\u1ec7p ph\u1ea3i th\u1ef1c hi\u1ec7n. \u0110\u1ec3 duy tr\u00ec quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, b\u1ea1n c\u1ea7n cung c\u1ea5p cho h\u1ecd nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t. Nh\u1edd \u0111\u00f3, l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n.\n<\/p>\n\n\n\n<p>\n  Ng\u01b0\u1eddi ti\u00eau d\u00f9ng trung th\u00e0nh c\u00f3 kh\u1ea3 n\u0103ng mua h\u00e0ng nhi\u1ec1u l\u1ea7n. Vi\u1ec7c n\u00e0y gi\u00fap doanh thu c\u1ee7a b\u1ea1n t\u0103ng tr\u01b0\u1edfng nhanh ch\u00f3ng. Nh\u1edd \u0111\u00f3, th\u1ecb ph\u1ea7n c\u0169ng \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng nhanh h\u01a1n.\n<\/p>\n\n\n\n<h3 id=\"N\u00e2ng_c\u1ea5p_s\u1ea3n_ph\u1ea9m\"><a id=\"post-2403-_js5yt0ui1485\"><\/a><strong>N\u00e2ng c\u1ea5p s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n\n\n\n<p>\n  Nh\u1eefng doanh nghi\u1ec7p \u0111ang \u0111\u1ed5i m\u1edbi v\u1edbi vi\u1ec7c \u1ee9ng d\u1ee5ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 lu\u00f4n c\u00f3 th\u1ecb ph\u1ea7n cao h\u01a1n. L\u00fd do v\u00ec s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c n\u00e2ng c\u1ea5p v\u1edbi c\u00e1c t\u00ednh n\u0103ng ti\u00ean ti\u1ebfn, hi\u1ec7n \u0111\u1ea1i. Nh\u1edd \u0111\u00f3, doanh nghi\u1ec7p h\u1ecd d\u1ec5 d\u00e0ng thu h\u00fat \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<p>\n  S\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u1edbi l\u00e0 l\u00e0 th\u1ecfi nam ch\u00e2m k\u00e9o ch\u00e2n ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn v\u1edbi doanh nghi\u1ec7p. Vi\u1ec7c n\u00e0y gi\u00fap doanh nghi\u1ec7p t\u1ea1o ra l\u1ee3i nhu\u1eadn, g\u00f3p ph\u1ea7n n\u00e2ng cao doanh thu to\u00e0n ng\u00e0nh. Nh\u1edd nh\u1eefng \u0111\u00f3ng g\u00f3p \u0111\u00f3, th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p tr\u1ef1c ti\u1ebfp \u0111\u01b0\u1ee3c t\u0103ng l\u00ean.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-6.jpg\" alt=\"thi-phan-la-gi\" class=\"wp-image-2416\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>B\u1ea1n mu\u1ed1n tr\u1edf th\u00e0nh doanh nghi\u1ec7p d\u1eabn \u0111\u1ea7u l\u0129nh v\u1ef1c c\u1ee7a m\u00ecnh? <\/p>\n\n\n\n<p>B\u1ea1n mu\u1ed1n l\u00e0 \u201cng\u00f4i sao\u201d s\u00e1ng tr\u00ean th\u01b0\u01a1ng tr\u01b0\u1eddng kinh doanh? <\/p>\n\n\n\n<p>H\u00e3y t\u1eadp trung v\u00e0o th\u1ecb ph\u1ea7n c\u1ee7a m\u00ecnh. Tuy th\u1ecb ph\u1ea7n kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e2n t\u1ed1 quy\u1ebft \u0111\u1ecbnh ho\u00e0n to\u00e0n s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n nh\u01b0ng \u0111\u00e2y ch\u00ednh l\u00e0 th\u01b0\u1edbc \u0111o gi\u00fap b\u1ea1n \u0111\u1ecbnh h\u00ecnh v\u1ec1 doanh nghi\u1ec7p m\u00ecnh t\u1ed1t nh\u1ea5t! <\/p>\n\n\n\n<h2 id=\"Nh\u1eefng_c\u00e2u_h\u1ecfi_th\u01b0\u1eddng_g\u1eb7p_v\u1ec1_th\u1ecb_ph\u1ea7n_c\u1ee7a_doanh_nghi\u1ec7p\"><a id=\"post-2403-_bkoa02ty80pk\"><\/a><strong>Nh\u1eefng c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u1ec1 th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-1627912001688\" class=\"rank-math-list-item\">\n<h3 id=\"Th\u1ecb_ph\u1ea7n_t\u01b0\u01a1ng_\u0111\u1ed1i_l\u00e0_g\u00ec?\"><strong>Th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i l\u00e0 g\u00ec?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i l\u00e0 ph\u01b0\u01a1ng th\u1ee9c \u0111\u01b0\u1ee3c \u0111\u1eb7t ra nh\u1eb1m so s\u00e1nh hi\u1ec7u su\u1ea5t c\u1ee7a doanh nghi\u1ec7p b\u1ea1n v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh h\u00e0ng \u0111\u1ea7u trong ng\u00e0nh.<br \/>M\u1ee5c \u0111\u00edch c\u1ee7a th\u1ecb ph\u1ea7n t\u01b0\u01a1ng \u0111\u1ed1i l\u00e0 gi\u00fap b\u1ea1n \u0111\u00e1nh gi\u00e1 th\u1ecb ph\u1ea7n c\u1ee7a b\u1ea3n th\u00e2n v\u1edbi c\u00e1c doanh nghi\u1ec7p l\u1edbn nh\u1ea5t. \u0110\u1ed1i v\u1edbi nh\u1eefng doanh nghi\u1ec7p d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng, th\u1ecb ph\u1ea7n c\u1ee7a h\u1ecd ch\u00ednh l\u00e0 ti\u00eau chu\u1ea9n \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf ph\u1ea5n \u0111\u1ea5u, c\u1ea1nh tranh.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1627912014620\" class=\"rank-math-list-item\">\n<h3 id=\"T\u1ea1i_sao_ph\u1ea3i_s\u1eed_d\u1ee5ng_ma_tr\u1eadn_Boston?\"><strong>T\u1ea1i sao ph\u1ea3i s\u1eed d\u1ee5ng ma tr\u1eadn Boston?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Ma tr\u1eadn Boston h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0 nhanh ch\u00f3ng. \u0110\u1ed3ng th\u1eddi, m\u00f4 h\u00ecnh n\u00e0y c\u00f2n gi\u00fap doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c th\u1ecb ph\u1ea7n t\u0103ng tr\u01b0\u1edfng c\u1ee7a m\u00ecnh.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1627912042421\" class=\"rank-math-list-item\">\n<h3 id=\"N\u00ean_x\u1eed_l\u00fd_c\u00e1c_s\u1ea3n_ph\u1ea9m_k\u00e9m_t\u0103ng_tr\u01b0\u1edfng_th\u1ea5p_nh\u01b0_th\u1ebf_n\u00e0o?\"><strong>N\u00ean x\u1eed l\u00fd c\u00e1c s\u1ea3n ph\u1ea9m k\u00e9m t\u0103ng tr\u01b0\u1edfng th\u1ea5p nh\u01b0 th\u1ebf n\u00e0o?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>T\u1ed1t nh\u1ea5t b\u1ea1n n\u00ean d\u1eebng vi\u1ec7c \u0111\u1ea7u t\u01b0 cho nh\u00f3m s\u1ea3n ph\u1ea9m t\u0103ng tr\u01b0\u1edfng th\u1ea5p. Vi\u1ec7c l\u00e0m n\u00e0y gi\u00fap b\u1ea1n tr\u00e1nh l\u00e3ng ph\u00ed v\u1ec1 m\u1eb7t ti\u1ec1n b\u1ea1c, th\u1eddi gian c\u0169ng nh\u01b0 ngu\u1ed3n nh\u00e2n l\u1ef1c c\u1ee7a doanh nghi\u1ec7p m\u00ecnh.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1627912058734\" class=\"rank-math-list-item\">\n<h3 id=\"Th\u1ecb_ph\u1ea7n_\u0111\u01b0\u1ee3c_t\u00ednh_b\u1eb1ng_\u0111\u01a1n_v\u1ecb_n\u00e0o?\"><strong>Th\u1ecb ph\u1ea7n \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng \u0111\u01a1n v\u1ecb n\u00e0o?<\/strong><\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Th\u1ecb ph\u1ea7n \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1eb1ng \u0111\u01a1n v\u1ecb (%) theo c\u00f4ng th\u1ee9c sau:<br \/><strong>Th\u1ecb ph\u1ea7n doanh thu<\/strong> (%) = T\u1ed5ng doanh thu b\u00e1n h\u00e0ng c\u1ee7a doanh nghi\u1ec7p\/T\u1ed5ng doanh thu th\u1ecb tr\u01b0\u1eddng.<br \/><strong>Th\u1ecb ph\u1ea7n \u0111\u01a1n v\u1ecb<\/strong> (%) = T\u1ed5ng s\u1ea3n ph\u1ea9m doanh nghi\u1ec7p b\u00e1n ra\/T\u1ed5ng s\u1ea3n ph\u1ea9m th\u1ecb tr\u01b0\u1eddng ti\u00eau th\u1ee5.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<p>\n  M\u1ecdi th\u1eafc m\u1eafc v\u00e0 g\u00f3p \u00fd li\u00ean quan, xin vui l\u00f2ng<a href=\"https:\/\/tino.vn\/blog\/\"> li\u00ean h\u1ec7 ngay Tino Group<\/a> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft ho\u1eb7c<a href=\"https:\/\/www.facebook.com\/tino.com.vn\" rel=\"nofollow noopener\" target=\"_blank\"> Fanpage<\/a> \u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t nh\u00e9!\n<\/p>\n\n\n\n<p>\n  Tinh g\u1ecdn quy tr\u00ecnh &#8211; ch\u1ea1m \u0111\u1ec9nh doanh thu &#8211; Tino Group t\u1ef1 tin \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p Vi\u1ec7t tr\u00ean h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1!\n<\/p>\n\n\n\n<p><strong>C\u00d4NG TY C\u1ed4 PH\u1ea6N T\u1eacP \u0110O\u00c0N TINO<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Tr\u1ee5 s\u1edf ch\u00ednh: L17-11, T\u1ea7ng 17, T\u00f2a nh\u00e0 Vincom Center, S\u1ed1 72 L\u00ea Th\u00e1nh T\u00f4n, Ph\u01b0\u1eddng B\u1ebfn Ngh\u00e9, Qu\u1eadn 1, Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh<\/li><li>T\u1ed5ng \u0111\u00e0i mi\u1ec5n ph\u00ed: 1800 6734<\/li><li>Email: info@tino.org<\/li><li>Website: <a href=\"https:\/\/tino.vn\/blog\/\">www.tino.org<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Quy m\u00f4 v\u00e0 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh t\u1eeb nhi\u1ec1u y\u1ebfu t\u1ed1, trong \u0111\u00f3 c\u00f3 th\u1ecb ph\u1ea7n. V\u1eady l\u00e0m sao \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh th\u1ecb ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p? M\u1eddi b\u1ea1n t\u00ecm hi\u1ec3u qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y nh\u00e9! Th\u1ecb ph\u1ea7n l\u00e0 g\u00ec? \u0110\u1ecbnh ngh\u0129a v\u1ec1 th\u1ecb ph\u1ea7n Th\u1ecb ph\u1ea7n c\u1ee7a [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":2404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7365],"tags":[7355],"class_list":["post-109937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep","tag-tu-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/109937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/comments?post=109937"}],"version-history":[{"count":1,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/109937\/revisions"}],"predecessor-version":[{"id":114173,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/109937\/revisions\/114173"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media\/2404"}],"wp:attachment":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media?parent=109937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/categories?post=109937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/tags?post=109937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}