{"id":111036,"date":"2021-11-04T14:22:26","date_gmt":"2021-11-04T07:22:26","guid":{"rendered":"https:\/\/tino.org\/?p=5544"},"modified":"2025-06-11T15:32:36","modified_gmt":"2025-06-11T08:32:36","slug":"diem-cham-trong-trai-nghiem-khach-hang","status":"publish","type":"post","link":"https:\/\/tino.vn\/blog\/diem-cham-trong-trai-nghiem-khach-hang\/","title":{"rendered":"X\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng"},"content":{"rendered":"\n<p><strong><a href=\"https:\/\/tino.vn\/blog\/customer-experience-la-gi\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/tino.vn\/blog\/customer-experience-la-gi\/\" rel=\"noreferrer noopener\">Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/a> l\u00e0 t\u1eeb kh\u00f3a kh\u00e1 \u201chot\u201d trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y. H\u1ea7u h\u1ebft doanh nghi\u1ec7p \u0111\u1ec1u ch\u00fa tr\u1ecdng v\u00e0 t\u1eadp trung ngu\u1ed3n l\u1ef1c ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, k\u1ebf ho\u1ea1ch gi\u00fap gia t\u0103ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean, n\u1ebfu kh\u00f4ng th\u1ea5u hi\u1ec3u v\u1ec1 c\u00e1c \u201c\u0111i\u1ec3m ch\u1ea1m\u201d, m\u1ecdi c\u1ed1 g\u1eafng c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec1u tr\u1edf n\u00ean v\u00f4 ngh\u0129a. V\u1eady \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? T\u1ea1i sao c\u00e1c \u0111i\u1ec3m ch\u1ea1m l\u1ea1i quan tr\u1ecdng \u0111\u1ebfn v\u1eady?<\/strong> <\/p>\n\n\n\n<h2 id=\"T\u00ecm_hi\u1ec3m_v\u1ec1_\u0111i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_tp7t8xbe675f\"><\/a><strong>T\u00ecm hi\u1ec3m v\u1ec1 \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n\n\n\n<h3 id=\"\u0110i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng_l\u00e0_g\u00ec?\"><a id=\"post-5544-_rx7kls6324pz\"><\/a><strong>\u0110i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/strong><\/h3>\n\n\n\n<p>\n  \u0110i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng hay \u0111i\u1ec3m ch\u1ea1m kh\u00e1ch h\u00e0ng (<strong>Customer Touchpoint<\/strong>) l\u00e0 nh\u1eefng \u0111i\u1ec3m t\u01b0\u01a1ng t\u00e1c, ti\u1ebfp x\u00fac gi\u1eefa kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p. C\u00e1c \u0111i\u1ec3m t\u01b0\u01a1ng t\u00e1c n\u00e0y c\u00f3 th\u1ec3 x\u1ea3y ra tr\u1ef1c ti\u1ebfp ho\u1eb7c gi\u00e1n ti\u1ebfp. Tuy nhi\u00ean, ch\u00fang \u0111\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn m\u1ed9t m\u1ee5c ti\u00eau chung \u0111\u00f3 l\u00e0 l\u00e0m t\u0103ng tr\u1ea3i nghi\u1ec7m cho kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/5_word-image-6.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5547\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>   Hi\u1ec3u \u0111\u01a1n gi\u1ea3n h\u01a1n, \u0111i\u1ec3m ch\u1ea1m l\u00e0 m\u1ed9t th\u00f4ng \u0111i\u1ec7p, n\u1ed9i dung ho\u1eb7c m\u1ed9t h\u00e0nh \u0111\u1ed9ng n\u00e0o \u0111\u00f3 \u0111\u01b0\u1ee3c doanh nghi\u1ec7p s\u1eed d\u1ee5ng \u0111\u1ec3 ti\u1ebfp c\u1eadn v\u1edbi<a href=\"https:\/\/tino.vn\/blog\/xac-dinh-khach-hang-muc-tieu-va-khach-hang-tiem-nang\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/tino.vn\/blog\/xac-dinh-khach-hang-muc-tieu-va-khach-hang-tiem-nang\/\" rel=\"noreferrer noopener\"> th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/a> c\u1ee7a m\u00ecnh. Th\u00f4ng qua c\u00e1c \u0111i\u1ec3m ch\u1ea1m, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. <\/p>\n\n\n\n<p>\n  \u0110i\u1ec3m ch\u1ea1m kh\u00e1ch h\u00e0ng t\u1ed3n t\u1ea1i theo hai h\u00ecnh th\u1ee9c:\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>H\u1eefu h\u00ecnh (banner, poster, b\u0103ng-r\u00f4n,&#8230;)   <\/li><li>V\u00f4 h\u00ecnh (\u00e2m thanh, video, h\u00ecnh \u1ea3nh,&#8230;)   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p>\n  Ch\u00fang \u0111\u01b0\u1ee3c doanh nghi\u1ec7p t\u1ea1o ra th\u00f4ng qua c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb nh\u1eb1m thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<p>\n  \u0110\u1ed1i v\u1edbi doanh nghi\u1ec7p, \u0111i\u1ec3m ch\u1ea1m \u0111\u00f3ng vai tr\u00f2 v\u00f4 c\u00f9ng quan tr\u1ecdng. Ch\u00fang \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh mua h\u00e0ng (<strong>Customer Journey Mapping<\/strong>) c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ea1o ra m\u1ed9t \u201cth\u00e0nh tr\u00ec\u201d v\u1eefng ch\u1eafc b\u1ea3o t\u1ed3n v\u1ecb th\u1ebf c\u1ee7a doanh nghi\u1ec7p tr\u00ean th\u1ecb tr\u01b0\u1eddng.\n<\/p>\n\n\n\n<h3 id=\"T\u1ea7m_quan_tr\u1ecdng_c\u1ee7a_\u0111i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_21orjslwg1fu\"><\/a><strong>T\u1ea7m quan tr\u1ecdng c\u1ee7a \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n\n\n\n<p>\n  Khi nh\u1eafc \u0111\u1ebfn t\u1ea7m quan tr\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng, nh\u00e0 s\u00e1ng l\u1eadp Walmart &#8211; Sam Walton \u0111\u00e3 n\u00f3i r\u1eb1ng \u201c<em>There is only one boss. The customer<\/em>\u201d (t\u1ea1m d\u1ecbch: <em>Ch\u1ec9 c\u00f3 duy nh\u1ea5t m\u1ed9t \u00f4ng ch\u1ee7, \u0111\u00f3 ch\u00ednh l\u00e0 kh\u00e1ch h\u00e0ng<\/em>). \n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/3_word-image-7.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5549\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  V\u00ec v\u1eady, vi\u1ec7c t\u1ea1o ra \u0111i\u1ec3m ch\u1ea1m \u0111\u1ec3 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 nhi\u1ec7m v\u1ee5 quan tr\u1ecdng c\u1ee7a m\u1ecdi doanh nghi\u1ec7p. S\u1ef1 \u1ea3nh h\u01b0\u1edfng c\u1ee7a c\u00e1c \u0111i\u1ec3m ch\u1ea1m trong c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing l\u00e0:\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>T\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m th\u00fa v\u1ecb, \u201cch\u1ea1m\u201d \u0111\u00fang c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng   <\/li><li>\u0110i\u1ec3m ch\u1ea1m l\u00e0 nh\u00e2n t\u1ed1 ho\u00e0n h\u1ea3o \u0111\u1ec3 ho\u1ea1ch \u0111\u1ecbnh c\u00e1c chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng   <\/li><li>X\u00e1c \u0111\u1ecbnh \u0111\u00fang c\u00e1c \u0111i\u1ec3m ch\u1ea1m, doanh nghi\u1ec7p s\u1ebd gi\u1ea3m b\u1edbt g\u00e1nh n\u1eb7ng chi ph\u00ed, t\u0103ng c\u01a1 h\u1ed9i ti\u1ebfp x\u00fac v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng   <\/li><li>C\u00e1c \u0111i\u1ec3m ch\u1ea1m \u1ea5n t\u01b0\u1ee3ng s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng \u201ct\u01b0\u01a1ng t\u01b0\u201d doanh nghi\u1ec7p l\u00e2u h\u01a1n, t\u1ea1o ra s\u1ef1 g\u1eafn k\u1ebft trung th\u00e0nh   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<h2 id=\"C\u00e1c_\u0111i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_go3k2836se7e\"><\/a><strong>C\u00e1c \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n\n\n\n<p>\n  Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c chia th\u00e0nh 3 giai \u0111o\u1ea1n ch\u00ednh:\n<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<ul class=\"wp-block-list\"><li>Tr\u01b0\u1edbc khi mua h\u00e0ng   <\/li><li>Trong khi mua h\u00e0ng   <\/li><li>Sau khi mua h\u00e0ng   <\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p>   Trong 3 giai \u0111o\u1ea1n n\u00e0y, doanh nghi\u1ec7p s\u1ebd t\u1ea1o ra v\u00f4 s\u1ed1 c\u00e1c \u0111i\u1ec3m ch\u1ea1m kh\u00e1c nhau \u0111\u1ec3 k\u00edch th\u00edch nhu c\u1ea7u mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng \u0111i\u1ec3m ch\u1ea1m n\u00e0y c\u00f3 th\u1ec3 di\u1ec5n ra \u1edf b\u1ea5t k\u1ef3 n\u01a1i \u0111\u00e2u trong m\u1ecdi th\u1eddi \u0111i\u1ec3m t\u00f9y thu\u1ed9c v\u00e0o c\u00e1c <a href=\"https:\/\/tino.vn\/blog\/marketing-truyen-thong-va-marketing-hien-dai\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/tino.vn\/blog\/marketing-truyen-thong-va-marketing-hien-dai\/\" rel=\"noreferrer noopener\">chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p. <\/a><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/2_word-image-8.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5551\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  Danh s\u00e1ch c\u00e1c \u0111i\u1ec3m ch\u1ea1m ph\u1ed5 bi\u1ebfn nh\u1ea5t trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng:\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/ab0ac10e433e8b60d22f.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5638\" width=\"620\" title=\"\"><\/figure><\/div>\n\n\n\n<h2 id=\"M\u1ed9t_s\u1ed1_v\u00ed_d\u1ee5_v\u1ec1_c\u00e1c_\u0111i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_497xtowtpc4r\"><\/a><strong>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00e1c \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n\n\n\n<h3 id=\"\u0110i\u1ec3m_ch\u1ea1m_tr\u01b0\u1edbc_khi_mua_h\u00e0ng\"><a id=\"post-5544-_2kgozgi223k4\"><\/a><strong>\u0110i\u1ec3m ch\u1ea1m tr\u01b0\u1edbc khi mua h\u00e0ng<\/strong><\/h3>\n\n\n\n<h4 id=\"#1._Ti\u1ebfp_th\u1ecb_tr\u1ef1c_tuy\u1ebfn\"><a id=\"post-5544-_phxup0wt34l5\"><\/a><strong>#1. Ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn<\/strong><\/h4>\n\n\n\n<p>\n  C\u00e1c doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i t\u1eadn d\u1ee5ng r\u1ea5t t\u1ed1t \u201cs\u1ee9c m\u1ea1nh\u201d c\u1ee7a c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u1ea1o ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng tr\u1ef1c tuy\u1ebfn v\u00f4 c\u00f9ng s\u00e1ng t\u1ea1o. M\u1ed9t s\u1ed1 k\u00eanh ti\u1ebfp th\u1ecb ph\u1ed5 bi\u1ebfn nh\u01b0 m\u1ea1ng x\u00e3 h\u1ed9i, Internet ho\u1eb7c website ch\u00ednh l\u00e0 n\u01a1i gi\u00fap doanh nghi\u1ec7p \u201ckh\u1edfi \u0111\u1ed9ng\u201d c\u00e1c \u0111i\u1ec3m ch\u1ea1m thu h\u00fat kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<h4 id=\"#2._T\u1ed5_ch\u1ee9c_s\u1ef1_ki\u1ec7n_\"><a id=\"post-5544-_fvn8stgutonr\"><\/a><strong>#2. T\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n <\/strong><\/h4>\n\n\n\n<p>\n  T\u1ed5 ch\u1ee9c c\u00e1c gian h\u00e0ng, h\u1ed9i th\u1ea3o qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty c\u0169ng l\u00e0 c\u00e1ch r\u1ea5t t\u1ed1t \u0111\u1ec3 t\u1ea1o ra c\u00e1c \u0111i\u1ec3m ch\u1ea1m. Th\u00f4ng qua c\u00e1c s\u1ef1 ki\u1ec7n, doanh nghi\u1ec7p c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh. M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh v\u1ec1 ho\u1ea1t \u0111\u1ed9ng n\u00e0y l\u00e0 Inbound Marketing. \u0110\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c r\u1ea5t h\u1eefu \u00edch \u0111\u1ec3 doanh nghi\u1ec7p ti\u1ebfp c\u1eadn, nu\u00f4i d\u01b0\u1ee1ng v\u00e0 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/4_word-image-15.png\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5553\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<h3 id=\"\u0110i\u1ec3m_ch\u1ea1m_trong_mua_h\u00e0ng\"><a id=\"post-5544-_z22ix8thju8u\"><\/a><strong>\u0110i\u1ec3m ch\u1ea1m trong mua h\u00e0ng<\/strong><\/h3>\n\n\n\n<h4 id=\"#1._D\u1ecbch_v\u1ee5_ch\u0103m_s\u00f3c,_h\u1ed7_tr\u1ee3_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_o3rc8z38gsgl\"><\/a><strong>#1. D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c, h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/strong><\/h4>\n\n\n\n<p>\n  Trong qu\u00e1 tr\u00ecnh mua h\u00e0ng, doanh nghi\u1ec7p c\u00f3 c\u01a1 h\u1ed9i t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u01b0 v\u1ea5n, h\u1ed7 tr\u1ee3. Nh\u1eefng doanh nghi\u1ec7p c\u00f3 d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c, h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng s\u1ebd t\u1ea1o ra \u0111i\u1ec3m ch\u1ea1m t\u1ed1t, \u1ea3nh h\u01b0\u1edfng t\u00edch c\u1ef1c \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<h4 id=\"#2._T\u1ea1o_danh_m\u1ee5c_s\u1ea3n_ph\u1ea9m\"><a id=\"post-5544-_lr2fcuk5e0xv\"><\/a><strong>#2. T\u1ea1o danh m\u1ee5c s\u1ea3n ph\u1ea9m<\/strong><\/h4>\n\n\n\n<p>\n  D\u00f9 kinh doanh tr\u1ef1c tuy\u1ebfn hay offline, c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng c\u00e1o, danh m\u1ee5c s\u1ea3n ph\u1ea9m \u0111\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p. \u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n h\u1eefu hi\u1ec7u nh\u1ea5t \u0111\u1ec3 b\u1ea1n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u1ebfn kh\u00e1ch h\u00e0ng.\n<\/p>\n\n\n\n<p>\n  H\u00ecnh \u1ea3nh sinh \u0111\u1ed9ng, m\u00f4 t\u1ea3 h\u1ea5p d\u1eabn s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c to\u00e0n b\u1ed9 th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 tr\u01b0\u1edbc khi mua h\u00e0ng. B\u00ean c\u1ea1nh \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 b\u1ed5 sung th\u00eam n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi c\u00e1c danh m\u1ee5c s\u1ea3n ph\u1ea9m tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.\n<\/p>\n\n\n\n<h4 id=\"#3._T\u1ea1o_c\u1eeda_h\u00e0ng_th\u01b0\u01a1ng_m\u1ea1i_\u0111i\u1ec7n_t\u1eed\"><a id=\"post-5544-_1ujt6wrdod2f\"><\/a><strong>#3. T\u1ea1o c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong><\/h4>\n\n\n\n<p>\n  Nhi\u1ec1u doanh nghi\u1ec7p \u0111\u00e3 t\u1eadn d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p h\u1eefu hi\u1ec7u \u0111\u1ec3 th\u00fac \u0111\u1ea9y ti\u1ebfn tr\u00ecnh \u201cch\u1ed1t \u0111\u01a1n\u201d c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1eb7c bi\u1ec7t, trong b\u1ed1i c\u1ea3nh c\u00f4ng ngh\u1ec7 s\u1ed1, mua s\u1eafm tr\u1ef1c tuy\u1ebfn tr\u00ean c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 tr\u1edf th\u00e0nh xu h\u01b0\u1edbng chung. V\u00ec v\u1eady, t\u1ea1o ra c\u00e1c \u0111i\u1ec3m ch\u1ea1m kh\u00e1c nhau tr\u00ean c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed gi\u00fap doanh nghi\u1ec7p c\u1ea3i thi\u1ec7n \u0111\u00e1ng k\u1ec3 tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/5_word-image-9.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5555\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<h4 id=\"#4._\u0110\u00e1nh_gi\u00e1_s\u1ea3n_ph\u1ea9m\"><a id=\"post-5544-_iglq1zifxch3\"><\/a><strong>#4. \u0110\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m<\/strong><\/h4>\n\n\n\n<p>\n  V\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a thi\u1ebft b\u1ecb th\u00f4ng minh, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 trong qu\u00e1 tr\u00ecnh mua s\u1eafm. Ngo\u00e0i ra, nh\u1eefng b\u00e0i \u0111\u00e1nh gi\u00e1 tr\u00ean trang web l\u00e0 y\u1ebfu t\u1ed1 mang t\u00ednh ch\u1ea5t tham kh\u1ea3o, gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc k\u1ef9 c\u00e0ng tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c \u0111\u00e1nh gi\u00e1 5 sao c\u00f2n gi\u00fap n\u00e2ng cao \u0111\u1ed9 uy t\u00edn c\u1ee7a doanh nghi\u1ec7p v\u00e0 c\u1ee7ng c\u1ed1 ni\u1ec1m tin c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.\n<\/p>\n\n\n\n<h3 id=\"\u0110i\u1ec3m_ch\u1ea1m_sau_khi_mua_h\u00e0ng\"><a id=\"post-5544-_cf6097wy0oe0\"><\/a><strong>\u0110i\u1ec3m ch\u1ea1m sau khi mua h\u00e0ng<\/strong><\/h3>\n\n\n\n<h4 id=\"#1._Kh\u1ea3o_s\u00e1t_ph\u1ea3n_h\u1ed3i_v\u1ec1_s\u1ea3n_ph\u1ea9m\"><a id=\"post-5544-_wbt1n19kra39\"><\/a><strong>#1. Kh\u1ea3o s\u00e1t ph\u1ea3n h\u1ed3i v\u1ec1 s\u1ea3n ph\u1ea9m<\/strong><\/h4>\n\n\n\n<p>\n  Sau khi ho\u00e0n t\u1ea5t giao d\u1ecbch, b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p c\u00e1c b\u1ea3ng kh\u1ea3o s\u00e1t ph\u1ea3n h\u1ed3i v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 v\u00e0 g\u1eedi \u0111\u1ebfn kh\u00e1ch h\u00e0ng. \u0110\u00e2y ch\u00ednh l\u00e0 c\u00e1ch doanh nghi\u1ec7p th\u1ec3 hi\u1ec7n s\u1ef1 t\u00f4n tr\u1ecdng c\u1ee7a m\u00ecnh \u0111\u1ebfn kh\u00e1ch h\u00e0ng, \u0111\u1eb7t tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng l\u00ean h\u00e0ng \u0111\u1ea7u.\n<\/p>\n\n\n\n<p>\n  B\u00ean c\u1ea1nh \u0111\u00f3, th\u00f4ng qua c\u00e1c b\u1ea3ng kh\u1ea3o s\u00e1t, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n, n\u00e2ng c\u1ea5p ho\u1eb7c ph\u00e1t huy s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1ed1i v\u1edbi c\u00e1c ph\u1ea3n h\u1ed3i ti\u00eau c\u1ef1c, doanh nghi\u1ec7p c\u1ea7n li\u00ean h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 gi\u1ea3i quy\u1ebft tri\u1ec7t \u0111\u1ec3 v\u1ea5n \u0111\u1ec1 n\u00e0y.\n<\/p>\n\n\n\n<h4 id=\"#2._Th\u01b0_c\u1ea3m_\u01a1n\"><a id=\"post-5544-_lcgrrjkcvqwl\"><\/a><strong>#2. Th\u01b0 c\u1ea3m \u01a1n<\/strong><\/h4>\n\n\n\n<p>\n  Nh\u1eefng l\u1eddi c\u1ea3m \u01a1n ng\u1eafn g\u1ecdn, \u0111\u01a1n gi\u1ea3n nh\u01b0ng l\u1ea1i l\u00e0 gi\u1ea3i ph\u00e1p hi\u1ec7u qu\u1ea3 gi\u00fap doanh nghi\u1ec7p t\u1ea1o d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng v\u1edbi kh\u00e1ch h\u00e0ng. Th\u01b0 c\u1ea3m \u01a1n c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t email, t\u1ea5m thi\u1ec7p ho\u1eb7c l\u00e1 th\u01b0 tay. N\u1ed9i dung th\u01b0 kh\u00f4ng c\u1ea7n qu\u00e1 c\u1ea7u k\u1ef3, b\u1ea1n ch\u1ec9 c\u1ea7n th\u1ec3 hi\u1ec7n s\u1ef1 ch\u00e2n th\u00e0nh v\u00e0 t\u1ea5m l\u00f2ng tri \u00e2n c\u1ee7a m\u00ecnh v\u1edbi kh\u00e1ch h\u00e0ng qua v\u00e0i d\u00f2ng ng\u1eafn g\u1ecdn.\n<\/p>\n\n\n\n<p>\n  Th\u01b0 c\u1ea3m \u01a1n l\u00e0 \u0111i\u1ec3m ch\u1ea1m tuy\u1ec7t v\u1eddi \u0111\u1ec3 kh\u00e1ch h\u00e0ng th\u1ea5y r\u1eb1ng b\u1ea1n th\u1eadt s\u1ef1 quan t\u00e2m v\u00e0 mu\u1ed1n ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi h\u1ecd.\n<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/tino.vn\/blog\/wp-content\/uploads\/2025\/06\/5_word-image-10.jpg\" alt=\"diem-cham-trong-trai-nghiem-khach-hang\" class=\"wp-image-5557\" width=\"700\" title=\"\"><\/figure><\/div>\n\n\n\n<p>\n  C\u00e1c \u0111i\u1ec3m ch\u1ea1m \u0111\u01b0\u1ee3c xem l\u00e0 \u201cnh\u1ecbp c\u1ea7u\u201d k\u1ebft n\u1ed1i doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng. \u0110\u1ea7u t\u01b0 ngu\u1ed3n l\u1ef1c v\u00e0o c\u00e1c \u0111i\u1ec3m ch\u1ea1m l\u00e0 gi\u1ea3i ph\u00e1p hi\u1ec7u qu\u1ea3 gi\u00fap doanh nghi\u1ec7p c\u1ea1nh tranh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u00f9ng ng\u00e0nh. \u0110\u1ed3ng th\u1eddi, ch\u00fang c\u00f2n t\u1ea1o ra nh\u1eefng d\u1ea5u \u1ea5n ri\u00eang gi\u00fap doanh nghi\u1ec7p k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng h\u01a1n. Ch\u00fac doanh nghi\u1ec7p b\u1ea1n t\u1ea1o \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111i\u1ec3m ch\u1ea1m ch\u1ea5t l\u01b0\u1ee3ng nh\u00e9!\n<\/p>\n\n\n\n<h2 id=\"FAQs_v\u1ec1_\u0111i\u1ec3m_ch\u1ea1m_trong_tr\u1ea3i_nghi\u1ec7m_kh\u00e1ch_h\u00e0ng\"><a id=\"post-5544-_plcidbffgfqn\"><\/a><strong>FAQs v\u1ec1 \u0111i\u1ec3m ch\u1ea1m trong tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-1636009825528\" class=\"rank-math-list-item\">\n<h3 id=\"T\u1ea1o_\u0111i\u1ec3m_ch\u1ea1m_tr\u00ean_n\u1ec1n_t\u1ea3ng_s\u1ed1_c\u1ea7n_ch\u00fa_\u00fd_g\u00ec?\">T\u1ea1o \u0111i\u1ec3m ch\u1ea1m tr\u00ean n\u1ec1n t\u1ea3ng s\u1ed1 c\u1ea7n ch\u00fa \u00fd g\u00ec?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>N\u1ec1n t\u1ea3ng s\u1ed1 \u0111\u01b0\u1ee3c xem l\u00e0 \u201ccon dao hai l\u01b0\u1ee1i\u201d. V\u00ec v\u1eady, khi t\u1ea1o \u0111i\u1ec3m ch\u1ea1m tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y, doanh nghi\u1ec7p c\u1ea7n ki\u1ec3m so\u00e1t ch\u1eb7t ch\u1ebd v\u1ec1 m\u1eb7t n\u1ed9i dung, h\u00ecnh \u1ea3nh, th\u00f4ng \u0111i\u1ec7p truy\u1ec1n t\u1ea3i,&#8230;, \u0111\u1ec3 b\u1ea3o to\u00e0n gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<br \/>Ngo\u00e0i ra, khi s\u00e1ng t\u1ea1o \u0111i\u1ec3m ch\u1ea1m, doanh nghi\u1ec7p c\u00f3 th\u1ec3 b\u1ed5 sung th\u00eam c\u00e1c d\u1ea5u \u1ea5n ri\u00eang nh\u01b0: logo, t\u00ean th\u01b0\u01a1ng hi\u1ec7u, h\u00ecnh \u1ea3nh bi\u1ec3u tr\u01b0ng,&#8230;, \u0111\u1ec3 tr\u00e1nh \u0111\u1ed1i th\u1ee7 sao ch\u00e9p, ch\u1ec9nh s\u1eeda ho\u1eb7c \u201cb\u1ebb cong\u201d s\u1ef1 th\u1eadt.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1636009839407\" class=\"rank-math-list-item\">\n<h3 id=\"C\u00f3_bao_nhi\u00eau_lo\u1ea1i_\u0111i\u1ec3m_ch\u1ea1m?\">C\u00f3 bao nhi\u00eau lo\u1ea1i \u0111i\u1ec3m ch\u1ea1m?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>C\u00f3 4 \u0111i\u1ec3m ch\u1ea1m c\u01a1 b\u1ea3n, bao g\u1ed3m: \u0111i\u1ec3m ch\u1ea1m do doanh nghi\u1ec7p t\u1ea1o ra, \u0111i\u1ec3m ch\u1ea1m n\u1ed9i t\u1ea1i, \u0111i\u1ec3m ch\u1ea1m ngo\u00e0i mong \u0111\u1ee3i, \u0111i\u1ec3m ch\u1ea1m do kh\u00e1ch h\u00e0ng t\u1ea1o ra.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1636009849564\" class=\"rank-math-list-item\">\n<h3 id=\"V\u00ed_d\u1ee5_v\u1ec1_\u0111i\u1ec3m_ch\u1ea1m_k\u1ef9_thu\u1eadt_s\u1ed1_l\u00e0_g\u00ec?\">V\u00ed d\u1ee5 v\u1ec1 \u0111i\u1ec3m ch\u1ea1m k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 g\u00ec?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>&#8211; \u0110i\u1ec3m ch\u1ea1m c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm: Google, Baidu, Bing,&#8230;<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m landing page<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m trang ch\u1ee7<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m m\u1ea1ng x\u00e3 h\u1ed9i<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m blog<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m Email<br \/>&#8211; \u0110i\u1ec3m ch\u1ea1m \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng<br \/>&#8230;<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1636009885438\" class=\"rank-math-list-item\">\n<h3 id=\"Y\u1ebfu_t\u1ed1_kh\u00f4ng_gian_c\u00f3_\u1ea3nh_h\u01b0\u1edfng_g\u00ec_\u0111\u1ebfn_\u0111i\u1ec3m_ch\u1ea1m_kh\u00e1ch_h\u00e0ng_kh\u00f4ng?\">Y\u1ebfu t\u1ed1 kh\u00f4ng gian c\u00f3 \u1ea3nh h\u01b0\u1edfng g\u00ec \u0111\u1ebfn \u0111i\u1ec3m ch\u1ea1m kh\u00e1ch h\u00e0ng kh\u00f4ng?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>T\u1ea5t nhi\u00ean l\u00e0 c\u00f3! Kh\u00f4ng gian l\u00e0 y\u1ebfu t\u1ed1 tr\u1ef1c ti\u1ebfp k\u00edch th\u00edch \u0111\u1ebfn gi\u00e1c quan v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi kh\u00e1ch h\u00e0ng. \u0110i\u1ec3n h\u00ecnh nh\u01b0 c\u00e1c c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i lu\u00f4n b\u00e0i tr\u00ed, s\u1eafp x\u1ebfp s\u1ea3n ph\u1ea9m ng\u0103n n\u1eafp gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng ch\u1ecdn l\u1ef1a v\u00e0 t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m m\u00ecnh c\u1ea7n.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<p>\n  M\u1ecdi th\u1eafc m\u1eafc v\u00e0 g\u00f3p \u00fd li\u00ean quan, xin vui l\u00f2ng<a href=\"https:\/\/tino.vn\/blog\/\"> li\u00ean h\u1ec7 ngay Tino Group<\/a> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft ho\u1eb7c<a href=\"https:\/\/www.facebook.com\/tino.com.vn\" rel=\"nofollow noopener\" target=\"_blank\"> Fanpage<\/a> \u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t nh\u00e9!\n<\/p>\n\n\n\n<p>\n  Tinh g\u1ecdn quy tr\u00ecnh &#8211; ch\u1ea1m \u0111\u1ec9nh doanh thu &#8211; Tino Group t\u1ef1 tin \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p Vi\u1ec7t tr\u00ean h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1!\n<\/p>\n\n\n\n<p><strong>C\u00d4NG TY C\u1ed4 PH\u1ea6N T\u1eacP \u0110O\u00c0N TINO<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Tr\u1ee5 s\u1edf ch\u00ednh: L17-11, T\u1ea7ng 17, T\u00f2a nh\u00e0 Vincom Center, S\u1ed1 72 L\u00ea Th\u00e1nh T\u00f4n, Ph\u01b0\u1eddng B\u1ebfn Ngh\u00e9, Qu\u1eadn 1, Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh<\/li><li>T\u1ed5ng \u0111\u00e0i mi\u1ec5n ph\u00ed: 1800 6734<\/li><li>Email: info@tino.org<\/li><li>Website: <a href=\"https:\/\/tino.vn\/blog\/\">www.tino.org<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 t\u1eeb kh\u00f3a kh\u00e1 \u201chot\u201d trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y. H\u1ea7u h\u1ebft doanh nghi\u1ec7p \u0111\u1ec1u ch\u00fa tr\u1ecdng v\u00e0 t\u1eadp trung ngu\u1ed3n l\u1ef1c ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, k\u1ebf ho\u1ea1ch gi\u00fap gia t\u0103ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean, n\u1ebfu kh\u00f4ng th\u1ea5u hi\u1ec3u v\u1ec1 c\u00e1c \u201c\u0111i\u1ec3m ch\u1ea1m\u201d, m\u1ecdi c\u1ed1 g\u1eafng c\u1ee7a doanh [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":5546,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7365],"tags":[7355],"class_list":["post-111036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep","tag-tu-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/111036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/comments?post=111036"}],"version-history":[{"count":1,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/111036\/revisions"}],"predecessor-version":[{"id":114296,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/111036\/revisions\/114296"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media\/5546"}],"wp:attachment":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media?parent=111036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/categories?post=111036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/tags?post=111036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}