{"id":15888,"date":"2019-08-19T18:03:34","date_gmt":"2019-08-19T11:03:34","guid":{"rendered":"https:\/\/blog.tinohost.com\/?p=2695"},"modified":"2022-02-11T15:53:34","modified_gmt":"2022-02-11T08:53:34","slug":"landing-page-la-gi","status":"publish","type":"post","link":"https:\/\/tino.vn\/blog\/landing-page-la-gi\/","title":{"rendered":"Landing page l\u00e0 g\u00ec? Landing page kh\u00e1c g\u00ec so v\u1edbi website 2024?"},"content":{"rendered":"\n

Landing page l\u00e0 g\u00ec? T\u1ea1i sao landing page l\u1ea1i ph\u1ed5 bi\u1ebfn trong th\u1eddi \u0111\u1ea1i 4.0 hi\u1ec7n nay?<\/strong><\/p>\n\n\n\n

Landing page l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n

Trong qu\u1ea3ng c\u00e1o, landing page<\/strong><\/a> (t\u1ea1m d\u1ecbch: trang \u0111\u00edch<\/em>) l\u00e0 m\u1ed9t trang web \u0111\u01a1n \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf chuy\u00ean bi\u1ec7t, ch\u1ec9 d\u00e0nh ri\u00eang cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 n\u00e0o \u0111\u00f3 m\u00e0 b\u1ea1n mu\u1ed1n nh\u1ea5n m\u1ea1nh.<\/p>\n\n\n\n

Landing page c\u00f2n c\u00f3 t\u00ean g\u1ecdi kh\u00e1c l\u00e0 trang m\u1ee5c ti\u00eau<\/em><\/strong>. Ngu\u1ed3n g\u1ed1c c\u1ee7a t\u00ean n\u00e0y xu\u1ea5t ph\u00e1t t\u1eeb “th\u1ea5y m\u1eb7t \u0111\u1eb7t t\u00ean”: d\u1ef1a tr\u00ean \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh c\u1ee7a landing page m\u00e0 g\u1ecdi t\u00ean. Trang m\u1ee5c ti\u00eau l\u00e0 trang \u0111\u01b0\u1ee3c t\u1ea1o ra v\u1edbi m\u1ee5c ti\u00eau thu h\u00fat kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 t\u0103ng l\u01b0\u1ee3t xem, l\u01b0\u1ee3t mua s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

Hi\u1ec3u \u0111\u01a1n gi\u1ea3n, n\u1ebfu nh\u01b0 website c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc l\u1edbn th\u00ec landing page gi\u1ed1ng nh\u01b0 con \u0111\u01b0\u1eddng d\u1eabn \u0111\u1ebfn nh\u1eefng to\u00e0 nh\u00e0, n\u01a1i c\u00f3 nh\u1eefng ph\u00f2ng h\u1ecdc kh\u00e1c nhau.<\/p>\n\n\n\n

T\u1ea1i sao c\u1ea7n c\u00f3 landing page?<\/strong><\/h2>\n\n\n\n

Ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a landing page l\u00e0 chuy\u1ec3n \u0111\u1ed5i \u0111i\u1ec1u h\u01b0\u1edbng. M\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a nh\u1eefng chuy\u00ean trang n\u00e0y l\u00e0 k\u00eau g\u1ecdi ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n c\u00e1c chuy\u1ec3n \u0111\u1ed5i h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3. V\u00ed d\u1ee5: \u0111\u0103ng k\u00fd t\u01b0 v\u1ea5n, \u0111i\u1ec1n form th\u00f4ng tin, mua h\u00e0ng ho\u1eb7c \u0111\u0103ng k\u00fd tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5,\u2026.<\/p>\n\n\n\n

Hi\u1ec3u \u0111\u01a1n gi\u1ea3n, landing page \u0111\u01b0\u1ee3c t\u1ea1o ra \u0111\u1ec3 \u0111\u01b0a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn m\u1ed9t h\u00e0nh \u0111\u1ed9ng nh\u1ea5t \u0111\u1ecbnh n\u00e0o \u0111\u00f3.<\/p>\n\n\n\n

\"llanding-page-la-gi\"<\/figure><\/div>\n\n\n\n

N\u00e3o b\u1ed9 ch\u00fang ta kh\u00f4ng gi\u00fap nh\u01b0 m\u00e1y t\u00ednh. N\u00e3o ch\u1ec9 cho ph\u00e9p ch\u00fang ta c\u00f3 th\u1ec3 l\u00e0m m\u1ed9t vi\u1ec7c trong m\u1ed9t th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh. N\u1ebfu t\u1eadp trung t\u1ed1i \u0111a v\u00e0o m\u1ed9t vi\u1ec7c trong m\u1ed9t kho\u1ea3ng nh\u1ea5t \u0111\u1ecbnh, \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao h\u01a1n. Quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 v\u1eady.<\/p>\n\n\n\n

Th\u00f4ng th\u01b0\u1eddng, khi mua h\u00e0ng online, t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i tr\u00ean website r\u1ea5t th\u1ea5p, ch\u1ec9 chi\u1ebfm 1-2%. V\u1edbi \u0111\u1eb7c tr\u01b0ng n\u1ed5i b\u1eadt l\u00e0 trang ch\u1ec9 gi\u1edbi thi\u1ec7u m\u1ed9t s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, landing page s\u1ebd gi\u00fap t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i mua online cao h\u01a1n r\u1ea5t nhi\u1ec1u.<\/p>\n\n\n\n

Giao di\u1ec7n landing page c\u00f3 g\u00ec \u0111\u1eb7c bi\u1ec7t?<\/strong><\/h2>\n\n\n\n

V\u1ec1 n\u1ec1n t\u1ea3ng, landing page c\u0169ng nh\u01b0 m\u1ed9t trang web th\u00f4ng th\u01b0\u1eddng: c\u0169ng c\u00f3 t\u00ean mi\u1ec1n<\/a>, c\u00f3 n\u1ed9i dung. Tuy nhi\u00ean, thi\u1ebft k\u1ebf c\u1ee7a landing page t\u01b0\u01a1ng \u0111\u1ed1i \u0111\u01a1n gi\u1ea3n h\u01a1n. V\u1edbi t\u00ednh ch\u1ea5t l\u00e0 trang ch\u1ec9 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5, giao di\u1ec7n c\u1ee7a landing page kh\u00f4ng c\u00f3 thanh menu.<\/p>\n\n\n\n

Tu\u1ef3 v\u00e0o t\u1eebng lo\u1ea1i landing page c\u1ee5 th\u1ec3, giao di\u1ec7n landing page s\u1ebd c\u00f3 s\u1ef1 thay \u0111\u1ed5i linh ho\u1ea1t \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n

C\u00f3 m\u1ea5y lo\u1ea1i landing page?<\/strong><\/h2>\n\n\n\n

Tu\u0300y va\u0300o mu\u0323c \u0111i\u0301ch marketing c\u0169ng nh\u01b0 loa\u0323i hi\u0300nh sa\u0309n ph\u00e2\u0309m\/ di\u0323ch vu\u0323, b\u1ea1n n\u00ean ch\u1ecdn lo\u1ea1i landing page ph\u00f9 h\u1ee3p. Th\u00f4ng th\u01b0\u1eddng, landing page c\u00f3 3 d\u1ea1ng th\u01b0\u1eddng g\u1eb7p:<\/p>\n\n\n\n

Landing page b\u00e1n h\u00e0ng (t\u00ean kh\u00e1c l\u00e0 Sale page)<\/strong><\/h3>\n\n\n\n

\u0110\u00e2y l\u00e0 trang \u0111\u00edch \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u1eb1m thuy\u1ebft ph\u1ee5c, th\u00fac \u0111\u1ea9y h\u00e0nh vi mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng khi h\u1ecd xem trang.<\/p>\n\n\n\n

H\u00ecnh th\u1ee9c n\u00e0y l\u00e0 m\u1ed9t trang con b\u00ean trong m\u1ed9t website. Trang n\u00e0y s\u1ebd c\u00f3 t\u00ean mi\u1ec1n d\u1ea1ng [T\u00caN LANDING PAGE].[T\u00caN WEBSITE].COM <\/code><\/strong>ho\u1eb7c<\/code> [T\u00caN WEBSITE].COM\/[T\u00caN LANDING PAGE]<\/code><\/strong><\/p>\n\n\n\n

V\u00ed d\u1ee5: https:\/\/tinohost.com\/cloud-hosting\/<\/a><\/p>\n\n\n\n

\"Landing
Landing page b\u00e1n h\u00e0ng<\/figcaption><\/figure><\/div>\n\n\n\n

Landing page thu th\u1eadp th\u00f4ng tin kh\u00e1ch h\u00e0ng (t\u00ean kh\u00e1c l\u00e0 Squeeze page, Lead generation landing page)<\/strong><\/h3>\n\n\n\n

\u0110\u00e2y l\u00e0 trang  \u0111\u00edch \u0111\u01b0\u1ee3c t\u1ea1o nh\u1eb1m k\u00eau g\u1ecdi kh\u00e1ch h\u00e0ng \u0111\u0103ng k\u00fd s\u1ef1 ki\u1ec7n, \u0111i\u1ec1m form th\u00f4ng tin t\u01b0 v\u1ea5n, qu\u00e0 t\u1eb7ng nh\u01b0 ebook, …. K\u1ebft qu\u1ea3 thu \u0111\u01b0\u1ee3c t\u1eeb landing page n\u00e0y l\u00e0 thu \u0111\u01b0\u1ee3c database kh\u00e1ch h\u00e0ng. Ti\u00eau bi\u1ec3u l\u00e0 email, h\u1ecd t\u00ean, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i, \u0111\u1ecba ch\u1ec9 kh\u00e1ch h\u00e0ng. Th\u00f4ng th\u01b0\u1eddng email v\u00e0 s\u1ed1 \u0111i\u1ec7n tho\u1ea1i l\u00e0 2 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t.<\/p>\n\n\n\n

B\u1ea1n s\u1ebd th\u01b0\u1eddng g\u1eb7p landing page n\u00e0y d\u01b0\u1edbi d\u1ea1ng khung Pop-up qu\u1ea3ng c\u00e1o. \u0110\u00f3 th\u01b0\u1eddng l\u00e0 c\u00e1c c\u1eeda s\u1ed5 m\u1edf ra ngay khi ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp v\u00e0o trang ch\u1ee7 website v\u1edbi y\u00eau c\u1ea7u nh\u1eadp th\u00f4ng tin c\u00e1 nh\u00e2n hay cung c\u1ea5p m\u00e3 code khuy\u1ebfn m\u00e3i.<\/p>\n\n\n\n

\"Landing
Landing page thu th\u1eadp th\u00f4ng tin kh\u00e1ch h\u00e0ng<\/figcaption><\/figure><\/div>\n\n\n\n

Landing page trung gian chuy\u1ec3n \u0111\u1ed5i (t\u00ean kh\u00e1c l\u00e0 Click-through page)<\/strong><\/h3>\n\n\n\n

\u0110\u00e2y l\u00e0 trang ch\u1ec9 s\u1eed d\u1ee5ng n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u0111\u1ec3 chuy\u1ec3n h\u01b0\u1edbng t\u1edbi trang kh\u00e1c, kh\u00f4ng s\u1eed d\u1ee5ng bi\u1ec3u m\u1eabu \u0111\u0103ng k\u00ed. Landing page cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1eabn kh\u00e1ch h\u00e0ng v\u1ec1 trang gi\u1ecf h\u00e0ng c\u1ee7a website ch\u00ednh.<\/p>\n\n\n\n

Landing page n\u00e0y s\u1ebd xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi d\u1ea1ng Microsite. \u0110\u00e2y l\u00e0 d\u1ea1ng website ch\u1ec9 c\u00f3 1 trang ri\u00eang v\u1edbi t\u00ean mi\u1ec1n ri\u00eang ho\u1eb7c t\u00ean mi\u1ec1n ph\u1ee5 (subdomain). B\u00ean trong v\u1eabn ch\u1ee9a n\u1ed9i dung li\u00ean quan v\u00e0 c\u00f3 th\u1ec3 ch\u1ee9a link d\u1eabn v\u1ec1 website ch\u00ednh.<\/p>\n\n\n\n

Hi\u1ec3u \u0111\u01a1n gi\u1ea3n, landing page n\u00e0y l\u00e0 m\u1ed9t trang con tr\u00ean trang ch\u00ednh.<\/p>\n\n\n\n

V\u00ed d\u1ee5: https:\/\/event.tino.org\/<\/a><\/p>\n\n\n\n

\"Landing
Landing page trung gian<\/figcaption><\/figure><\/div>\n\n\n\n

Landing page trong kinh doanh<\/strong><\/h2>\n\n\n\n

Landing page c\u00f3 th\u1ec3 gi\u00fap g\u00ec cho doanh nghi\u1ec7p?<\/strong><\/h3>\n\n\n\n

Gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 s\u1ea3n ph\u1ea9m<\/strong><\/h4>\n\n\n\n

N\u1ebfu nh\u01b0 doanh nghi\u1ec7p b\u1ea1n ch\u1ea1y song song c\u00f9ng l\u00fac nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1c nhau, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c \u0111\u00fang th\u00f4ng tin h\u1ecd c\u1ea7n? M\u1ed9t trang ch\u00ednh kh\u00f4ng th\u1ec3 ch\u1ee9a h\u1ebft t\u1ea5t t\u1ea7n t\u1eadt th\u00f4ng tin c\u1ee5 th\u1ec3 c\u1ee7a nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1c nhau. V\u1edbi m\u1ed7i trang ri\u00eang d\u00e0nh cho m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh, landing page s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u01b0\u1ee3c \u0111\u00fang, \u0111\u1ee7 v\u00e0 k\u1ecbp th\u1eddi th\u00f4ng tin t\u00ecm ki\u1ebfm. V\u1edbi m\u1ed7i trang ri\u00eang d\u00e0nh cho m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh c\u1ee5 th\u1ec3, h\u00ecnh th\u1ee9c n\u00e0y s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng h\u1ee9ng th\u00fa h\u01a1n v\u1edbi t\u1eebng s\u1ea3n ph\u1ea9m c\u00f4ng ty b\u1ea1n.<\/p>\n\n\n\n

T\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i<\/strong><\/h4>\n\n\n\n

V\u00ec t\u1eadp trung v\u00e0o m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i n\u00ean khi d\u00f9ng landing page, b\u1ea1n s\u1ebd c\u00f3 t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i (conversion rate)  t\u1ed1t h\u01a1n.<\/p>\n\n\n\n

V\u00ed d\u1ee5 m\u1ed9t website c\u00f3 10.000 ng\u01b0\u1eddi truy c\u1eadp trang ch\u1ee7, b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 300 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. L\u00fac n\u00e0y, conversion rate l\u00e0 3%. V\u1edbi landing page c\u0169ng v\u1edbi 10.000 ng\u01b0\u1eddi truy c\u1eadp, conversion rate c\u00f3 th\u1ec3 l\u00ean t\u1edbi 30% v\u00ec b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u1ebfn 3000 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, g\u1ea5p 10 l\u1ea7n so v\u1edbi b\u1ea1n d\u00f9ng website.<\/p>\n\n\n\n

\u0110\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nh\u01b0 v\u1eady l\u00e0 do landing page ho\u1ea1t \u0111\u1ed9ng theo ph\u01b0\u01a1ng th\u1ee9c t\u1eadp trung ho\u00e0n to\u00e0n v\u00e0o h\u00e0nh \u0111\u1ed9ng \u0111\u00e3 c\u00f3 ch\u1ee7 \u00fd tr\u01b0\u1edbc v\u00e0 lo\u1ea1i tr\u1eeb \u0111\u1ec3 lo\u1ea1i b\u1ecf nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00f4ng c\u1ea7n thi\u1ebft (\u0111\u01b0\u1eddng d\u1eabn \u0111i\u1ec1u h\u01b0\u1edbng, thanh c\u00f4ng c\u1ee5, footer,\u2026).<\/p>\n\n\n\n

Gia t\u0103ng t\u1ec9 l\u1ec7 b\u00e1n h\u00e0ng, gia t\u0103ng doanh s\u1ed1<\/strong><\/h4>\n\n\n\n

T\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i thay \u0111\u1ed5i s\u1ebd d\u1eabn \u0111\u1ebfn gia t\u0103ng t\u1ec9 l\u1ec7 b\u00e1n h\u00e0ng, gia t\u0103ng doanh s\u1ed1 cho doanh nghi\u1ec7p. M\u1ed9t website s\u1ebd c\u00f3 nhi\u1ec1u n\u1ed9i dung, ph\u00e2n t\u00e1n s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, h\u1ecd s\u1ebd chuy\u1ec3n sang trang web kh\u00e1c. N\u1ebfu th\u1ea5y th\u00f4ng tin n\u00e0o hay, h\u1ecd s\u1ebd click v\u00e0o xem. L\u00fac \u0111\u00f3, h\u1ecd s\u1ebd chuy\u1ec3n \u0111\u1ed5i m\u1ee5c ti\u00eau t\u1eeb mua h\u00e0ng sang xem tin t\u1ee9c. Ch\u1ec9 c\u00f3 m\u1ed9t n\u1ed9i dung, landing page gi\u00fap kh\u00e1ch h\u00e0ng t\u1eadp trung t\u1ed1i \u0111a v\u00e0o s\u1ea3n ph\u1ea9m, k\u00edch th\u00edch t\u00e2m l\u00ed mua h\u00e0ng nhi\u1ec1u h\u01a1n. Nh\u1edd \u0111\u00f3, doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a c\u00f4ng ty s\u1ebd t\u0103ng l\u00ean.<\/p>\n\n\n\n

D\u1ec5 x\u00e2y d\u1ef1ng<\/strong><\/h4>\n\n\n\n

Kh\u00f4ng qu\u00e1 kh\u00f3 kh\u0103n v\u00e0 ph\u1ee9c t\u1ea1p \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t landing page \u0111\u01a1n gi\u1ea3n. N\u1ebfu b\u1ea1n l\u00e0 ng\u01b0\u1eddi kh\u00f4ng gi\u1ecfi v\u1ec1 k\u1ef9 thu\u1eadt m\u00e1y t\u00ednh hay kh\u00f4ng c\u00f3 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n IT, landing page s\u1ebd l\u00e0 gi\u1ea3i ph\u00e1p ho\u00e0n h\u1ea3o cho b\u1ea1n.<\/p>\n\n\n\n

Ch\u1ec9 v\u1edbi v\u00e0i click chu\u1ed9t, b\u1ea1n s\u1ebd nhanh ch\u00f3ng s\u1edf h\u1eefu ngay m\u1ed9t landing page cho ri\u00eang m\u00ecnh.<\/p>\n\n\n\n

Ti\u1ebft ki\u1ec7m chi ph\u00ed<\/strong><\/h4>\n\n\n\n

B\u1ea1n ch\u1ec9 \u0111\u01a1n thu\u1ea7n c\u1ea7n m\u1ed9t trang \u0111\u00edch \u0111\u1ec3 thu th\u1eadp th\u00f4ng tin kh\u00e1ch h\u00e0ng, kh\u00f4ng c\u1ea7n \u0111\u1ebfn m\u1ed9t website t\u1ed1n k\u00e9m chi ph\u00ed? Landing page ch\u00ednh l\u00e0 gi\u1ea3i ph\u00e1p t\u1ed1t nh\u1ea5t trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y.<\/p>\n\n\n\n

Khi n\u00e0o c\u1ea7n d\u00f9ng Landing page?<\/strong><\/h3>\n\n\n\n

C\u1ea7n cha\u0323y qua\u0309ng ca\u0301o, ra m\u0103\u0301t sa\u0309n ph\u00e2\u0309m\/di\u0323ch vu\u0323 m\u01a1\u0301i  v\u00e0 t\u1eb7ng th\u1ee9 g\u00ec \u0111\u00f3 mi\u1ec5n ph\u00ed l\u00e0 3 tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng  Landing page th\u00f4ng d\u1ee5ng nh\u1ea5t.<\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

Landing page kh\u00e1c g\u00ec so v\u1edbi website?<\/strong><\/h3>\n\n\n\n

S\u1ed1 trang v\u00e0 \u0111\u1ecba ch\u1ec9 URL<\/strong><\/h4>\n\n\n\n

Website c\u00f3 nhi\u1ec1u trang v\u00e0 m\u1ed7i trang c\u00f3 \u0111\u1ecba ch\u1ec9 URL kh\u00e1c nhau. Trong khi \u0111\u00f3, landing page ch\u1ec9 c\u00f3 duy nh\u1ea5t 1 trang v\u00e0 1 \u0111\u1ecba ch\u1ec9 URL.<\/p>\n\n\n\n

Giao di\u1ec7n<\/strong><\/h4>\n\n\n\n

Website cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, doanh nghi\u1ec7p v\u1edbi nhi\u1ec1u trang kh\u00e1c nhau. Do \u0111\u00f3, giao di\u1eb9n website kh\u00e1 ph\u1ee9c t\u1ea1p v\u00e0 \u0111a d\u1ea1ng.<\/p>\n\n\n\n

Landing page ch\u1ec9 c\u00f3 1 trang nh\u1eb1m m\u1ee5c \u0111\u00edch d\u1eabn d\u1eaft v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u00e0m h\u00e0nh \u0111\u1ed9ng chuy\u1ec3n \u0111\u1ed5i m\u00e0 b\u1ea1n mu\u1ed1n. \u0110i\u1ec1u n\u00e0y b\u1eaft bu\u1ed9c landing page ph\u1ea3i c\u00f3 giao di\u1ec7n \u0111\u01a1n gi\u1ea3n v\u1edbi n\u1ed9i dung tr\u00ecnh b\u00e0y h\u1ea5p d\u1eabn, c\u00f3 \u0111i\u1ec3m nh\u1ea5n, \u0111\u1eb7c bi\u1ec7t ph\u1ea3i c\u00f3 n\u00fat Call to action<\/code><\/strong> \u0111\u1ec3 thu h\u00fat ng\b\u01b0\u1eddi xem.<\/p>\n\n\n\n

S\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m<\/strong><\/h4>\n\n\n\n

N\u1ebfu website gi\u1edbi thi\u1ec7u nhi\u1ec1u s\u1ea3n ph\u1ea9m th\u00ec landing page ch\u1ec9 t\u1eadp trung gi\u1edbi thi\u1ec7u 1 s\u1ea3n ph\u1ea9m m\u00e0 th\u00f4i!<\/p>\n\n\n\n

Ch\u00fac b\u1ea1n s\u1edf h\u1eefu \u0111\u01b0\u1ee3c landing page nh\u01b0 \u00fd nh\u00e9!<\/p>\n\n\n\n

Nh\u1eefng c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/strong><\/h2>\n\n\n\t\t\n\t\t\t\t

C\u00e1c m\u1eabu landing page c\u00f3 m\u1ea5t ph\u00ed hay kh\u00f4ng?<\/h2>\t\t\t\t
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\u0110\u1ed1i v\u1edbi c\u00e1c m\u1eabu landing page chuy\u00ean nghi\u1ec7p s\u1ebd c\u1ea7n ph\u1ea3i tr\u1ea3 ph\u00ed. Tuy nhi\u00ean, hi\u1ec7n nay v\u1eabn c\u00f3 c\u00e1c m\u1eabu landing page ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed d\u00e0nh cho nh\u1eefng ai m\u1edbi b\u1eaft \u0111\u1ea7u. Nh\u1eefng template n\u00e0y v\u1eabn \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf r\u1ea5t ch\u1ec9n chu v\u00e0 \u1ea5n t\u01b0\u1ee3ng.<\/p>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\n\t\t\t\t

Thi\u1ebft k\u1ebf landing page m\u1ea5t bao l\u00e2u?<\/h2>\t\t\t\t
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T\u00f9y v\u00e0o y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 tr\u00ecnh \u0111\u1ed9 c\u1ee7a nh\u00e0 thi\u1ebft k\u1ebf, vi\u1ec7c thi\u1ebft k\u1ebf landing page s\u1ebd m\u1ea5t kho\u1ea3ng 3 – 5 ng\u00e0y \u0111\u1ec3 ho\u00e0n t\u1ea5t.<\/p>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\n\t\t\t\t

Thi\u1ebft k\u1ebf landing page tr\u1ea3i qua nh\u1eefng b\u01b0\u1edbc n\u00e0o?<\/h2>\t\t\t\t
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Landing page s\u1ebd c\u00f3 kho\u1ea3ng 5 b\u01b0\u1edbc ch\u00ednh:<\/p>\n\n\n\n

  • B\u01b0\u1edbc 1: x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau<\/li>
  • B\u01b0\u1edbc 2: x\u00e2y d\u1ef1ng n\u1ed9i dung<\/li>
  • B\u01b0\u1edbc 3: ti\u1ebfn h\u00e0nh thi\u1ebft k\u1ebf giao di\u1ec7n<\/li>
  • B\u01b0\u1edbc 4: ch\u1ea1y demo b\u1ea3n draft<\/li>
  • B\u01b0\u1edbc 5: \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3 v\u00e0 th\u1ef1c hi\u1ec7n b\u00e1o c\u00e1o<\/li><\/ul>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\n\t\t\t\t

    C\u00f3 nh\u1eefng c\u00f4ng c\u1ee5 landing page ph\u1ed5 bi\u1ebfn n\u00e0o?<\/h2>\t\t\t\t
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    Hi\u1ec7n nay, c\u00f3 r\u1ea5t nhi\u1ec1u c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn trong vi\u1ec7c thi\u1ebft k\u1ebf landing page nh\u01b0:<\/p>\n\n\n\n

    • sites.google.com<\/li>
    • wordpress.org<\/li>
    • weebly.com<\/li><\/ul>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/section>\n\t\t\n