{"id":7342,"date":"2024-07-17T06:01:00","date_gmt":"2024-07-16T23:01:00","guid":{"rendered":"https:\/\/tino.org\/?p=7342"},"modified":"2025-06-11T15:19:41","modified_gmt":"2025-06-11T08:19:41","slug":"minimum-viable-product-la-gi","status":"publish","type":"post","link":"https:\/\/tino.vn\/blog\/minimum-viable-product-la-gi\/","title":{"rendered":"Minimum Viable Product l\u00e0 g\u00ec? Li\u1ec7u b\u1ea1n \u0111\u00e3 hi\u1ec3u ch\u00ednh x\u00e1c v\u1ec1 MVP?"},"content":{"rendered":"\n\n\n

<\/h1>\n\n\n\n

C\u00f3 \u0111\u1ebfn 90% startup th\u1ea5t b\u1ea1i trong v\u00f2ng 3 n\u0103m \u0111\u1ea7u ti\u00ean. M\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n ch\u00ednh l\u00e0 do thi\u1ebfu s\u1ef1 th\u1ea5u hi\u1ec3u th\u1ecb tr\u01b0\u1eddng v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/a>. V\u1eady l\u00e0m th\u1ebf n\u00e0o gi\u00fap gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng cho d\u1ef1 \u00e1n kh\u1edfi nghi\u1ec7p? Minimum Viable Product (MVP) ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a gi\u1ea3i m\u00e3 cho b\u00e0i to\u00e1n n\u00e0y. H\u00e3y c\u00f9ng Tino Group t\u00ecm hi\u1ec3u Minimum Viable Product l\u00e0 g\u00ec qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y b\u1ea1n nh\u00e9!<\/strong><\/p>\n\n\n\n

<\/a>Minimum Viable Product l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n

Theo th\u00f4ng tin t\u1eeb b\u00e0i vi\u1ebft “Minimum Viable Product (MVP)<\/a><\/em>” tr\u00ean trang Agilealliance, Minimum Viable Product (MVP) (t\u1ea1m d\u1ecbch: phi\u00ean b\u1ea3n s\u1ea3n ph\u1ea9m t\u1ed1i thi\u1ec3u kh\u1ea3 thi<\/em>) l\u00e0 phi\u00ean b\u1ea3n \u0111\u1ea7u ti\u00ean c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u1edbi \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u00ednh n\u0103ng c\u01a1 b\u1ea3n nh\u1ea5t \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u thi\u1ebft y\u1ebfu c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/a> Kh\u00f4ng c\u1ea7n ph\u1ea3i ho\u00e0n h\u1ea3o hay \u0111\u1ea7y \u0111\u1ee7 m\u1ecdi t\u00ednh n\u0103ng, MVP ch\u1ec9 t\u1eadp trung v\u00e0o nh\u1eefng ch\u1ee9c n\u0103ng c\u1ed1t l\u00f5i nh\u1ea5t \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u1ed1i thi\u1ec3u cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n

\n
\"khai-niem-minimum-viable-product\"
Kh\u00e1i ni\u1ec7m Minimum Viable Product<\/figcaption><\/figure>\n<\/div>\n\n\n

M\u1ee5c \u0111\u00edch ch\u00ednh c\u1ee7a MVP l\u00e0 gi\u00fap doanh nghi\u1ec7p thu th\u1eadp ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 hi\u1ec7u qu\u1ea3. Th\u00f4ng qua \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh, c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng tr\u01b0\u1edbc khi tung ra phi\u00ean b\u1ea3n ch\u00ednh th\u1ee9c. Vi\u1ec7c s\u1eed d\u1ee5ng MVP gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m chi ph\u00ed ph\u00e1t tri\u1ec3n, gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng cho s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

B\u1ea1n c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng MVP gi\u1ed1ng nh\u01b0 b\u1ea3n nh\u00e1p \u0111\u1ea7u ti\u00ean c\u1ee7a m\u1ed9t b\u1ee9c tranh. B\u1ea3n nh\u00e1p n\u00e0y kh\u00f4ng c\u1ea7n ho\u00e0n h\u1ea3o hay \u0111\u1ea7y \u0111\u1ee7 chi ti\u1ebft, nh\u01b0ng c\u1ea7n th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c \u00fd t\u01b0\u1edfng c\u1ed1t l\u00f5i v\u00e0 thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi xem. Sau khi thu th\u1eadp \u00fd ki\u1ebfn ph\u1ea3n h\u1ed3i, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c t\u00f4 \u0111i\u1ec3m v\u00e0 ho\u00e0n thi\u1ec7n b\u1ee9c tranh d\u1ef1a tr\u00ean nh\u1eefng g\u00f3p \u00fd \u0111\u00f3.<\/p>\n\n\n\n

<\/a>Minimum Viable Product mang l\u1ea1i l\u1ee3i \u00edch g\u00ec?<\/strong><\/h2>\n\n\n\n

<\/a>N\u1eafm b\u1eaft nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng nhanh ch\u00f3ng<\/strong><\/h3>\n\n\n\n

Trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n, s\u1edf h\u1eefu m\u1ed9t \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m tuy\u1ec7t v\u1eddi ch\u01b0a ch\u1eafc \u0111\u00e3 \u0111\u1ea3m b\u1ea3o th\u00e0nh c\u00f4ng. Minimum Viable Product ra \u0111\u1eddi nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p ki\u1ec3m tra nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch nhanh ch\u00f3ng, ti\u1ebft ki\u1ec7m.<\/p>\n\n\n\n

Khi tung ra phi\u00ean b\u1ea3n \u0111\u01a1n gi\u1ea3n v\u1edbi c\u00e1c t\u00ednh n\u0103ng c\u1ed1t l\u00f5i, doanh nghi\u1ec7p c\u00f3 th\u1ec3 thu th\u1eadp ph\u1ea3n h\u1ed3i th\u1ef1c t\u1ebf t\u1eeb kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. \u0110\u00e2y l\u00e0 c\u00e1ch gi\u00fap doanh nghi\u1ec7p x\u00e1c \u0111\u1ecbnh li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 h\u1ee9ng th\u00fa v\u1edbi s\u1ea3n ph\u1ea9m hay kh\u00f4ng. T\u1eeb nh\u1eefng th\u00f4ng tin thu th\u1eadp \u0111\u01b0\u1ee3c, doanh nghi\u1ec7p s\u1ebd quy\u1ebft \u0111\u1ecbnh ti\u1ebfp t\u1ee5c ho\u1eb7c ng\u01b0ng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch th\u00f4ng minh, ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n\n\n\n

<\/a>Ti\u1ebft ki\u1ec7m chi ph\u00ed ph\u00e1t tri\u1ec3n<\/strong><\/h3>\n\n\n\n

Th\u00f4ng th\u01b0\u1eddng, vi\u1ec7c ph\u00e1t tri\u1ec3n m\u1ed9t s\u1ea3n ph\u1ea9m ho\u00e0n ch\u1ec9nh \u0111\u00f2i h\u1ecfi ngu\u1ed3n l\u1ef1c t\u00e0i ch\u00ednh \u0111\u00e1ng k\u1ec3. Minimum Viable Product l\u00e0 gi\u1ea3i ph\u00e1p gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m chi ph\u00ed trong giai \u0111o\u1ea1n \u0111\u1ea7u. B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o c\u00e1c t\u00ednh n\u0103ng c\u01a1 b\u1ea3n nh\u1ea5t, doanh nghi\u1ec7p c\u00f3 th\u1ec3 gi\u1ea3m th\u1eddi gian, ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00e1i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n sau b\u1eb1ng chi ph\u00ed ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c t\u1eeb MVP. Gi\u1ea3i ph\u00e1p n\u00e0y gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a ng\u00e2n s\u00e1ch v\u00e0 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao h\u01a1n.<\/p>\n\n\n

\n
\"loi-ich-cua-minimum-viable-product\"
L\u1ee3i \u00edch c\u1ee7a Minimum Viable Product<\/figcaption><\/figure>\n<\/div>\n\n\n

<\/a>K\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng<\/strong><\/h3>\n\n\n\n

Minimum Viable Product \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t c\u1ea7u n\u1ed1i quan tr\u1ecdng gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng. Khi \u0111\u01b0a MVP \u0111\u1ebfn tay ng\u01b0\u1eddi d\u00f9ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 thu th\u1eadp nh\u1eefng ph\u1ea3n h\u1ed3i th\u1ef1c t\u1ebf v\u1ec1 tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m, t\u00ednh n\u0103ng v\u00e0 c\u00e1c \u0111i\u1ec3m c\u1ea7n c\u1ea3i thi\u1ec7n. Nh\u1eefng ph\u1ea3n h\u1ed3i qu\u00fd gi\u00e1 n\u00e0y gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nhu c\u1ea7u, mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 \u0111i\u1ec1u ch\u1ec9nh v\u00e0 c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. S\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng \u0111\u01b0\u1ee3c ra m\u1eaft s\u1ebd \u0111\u00e1p \u1ee9ng t\u1ed1t h\u1ea7u h\u1ebft c\u00e1c y\u00eau c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng, gia t\u0103ng c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

<\/a>Th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh h\u1ecdc h\u1ecfi v\u00e0 ph\u00e1t tri\u1ec3n<\/strong><\/h3>\n\n\n\n

Minimum Viable Product l\u00e0 n\u1ec1n t\u1ea3ng th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh h\u1ecdc h\u1ecfi v\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. Trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 th\u1eed nghi\u1ec7m MVP, c\u00e1c b\u00ean li\u00ean quan s\u1ebd h\u1ecdc h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111i\u1ec1u, nh\u01b0 c\u00e1ch th\u1ee9c ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng, th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng, t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Nh\u1eefng ki\u1ebfn th\u1ee9c, kinh nghi\u1ec7m n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c t\u00edch l\u0169y v\u00e0 v\u1eadn d\u1ee5ng cho c\u00e1c d\u1ef1 \u00e1n ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m trong t\u01b0\u01a1ng lai, gi\u00fap doanh nghi\u1ec7p li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn, \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng th\u00e0nh c\u00f4ng b\u1ec1n v\u1eefng.<\/p>\n\n\n\n

<\/a>C\u00e1ch thi\u1ebft l\u1eadp MVP hi\u1ec7u qu\u1ea3 qua 4 b\u01b0\u1edbc<\/strong><\/h2>\n\n\n\n

<\/a>X\u00e1c \u0111\u1ecbnh \u0111i\u1ec3m \u0111au c\u1ee7a kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n\n\n\n

\u0110\u1ec3 thi\u1ebft l\u1eadp MVP hi\u1ec7u qu\u1ea3, b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c v\u1ea5n \u0111\u1ec1 m\u00e0 kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p ph\u1ea3i. N\u1ebfu hi\u1ec3u r\u00f5 nh\u1eefng \u0111i\u1ec3m \u0111au n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t gi\u1ea3i ph\u00e1p th\u1ef1c s\u1ef1 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd. Trong qu\u00e1 tr\u00ecnh n\u00e0y, b\u1ea1n c\u1ea7n ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, th\u1ef1c hi\u1ec7n c\u00e1c cu\u1ed9c ph\u1ecfng v\u1ea5n ho\u1eb7c kh\u1ea3o s\u00e1t. \u0110\u00e2y l\u00e0 nh\u1eefng c\u00e1ch t\u1ed1i \u01b0u nh\u1ea5t \u0111\u1ec3 b\u1ea1n thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

<\/a>M\u00f4 t\u1ea3 b\u1ed1i c\u1ea3nh c\u1ea1nh tranh<\/strong><\/h3>\n\n\n\n

Trong b\u01b0\u1edbc ti\u1ebfp theo, b\u1ea1n h\u00e3y ph\u00e1c h\u1ecda b\u1ed1i c\u1ea3nh c\u1ea1nh tranh \u0111\u1ec3 hi\u1ec3u r\u00f5 th\u1ecb tr\u01b0\u1eddng m\u00e0 b\u1ea1n s\u1ebd tung s\u1ea3n ph\u1ea9m ra. Ph\u00e2n t\u00edch \u01b0u \u0111i\u1ec3m, h\u1ea1n ch\u1ebf c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m hi\u1ec7n c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u0169ng gi\u00fap b\u1ea1n \u0111\u1ecbnh v\u1ecb \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh th\u1ef1c t\u1ebf d\u00e0nh cho \u201c\u0111\u1ee9a con tinh th\u1ea7n\u201d c\u1ee7a m\u00ecnh. Ngo\u00e0i ra, b\u1ea1n h\u00e3y x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m kh\u00e1c bi\u1ec7t m\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 c\u00e1c gi\u00fap b\u1ea1n thi\u1ebft l\u1eadp MVP c\u1ee7a m\u00ecnh tr\u1edf n\u00ean n\u1ed5i b\u1eadt, thu h\u00fat ng\u01b0\u1eddi d\u00f9ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n

<\/a>Ki\u1ec3m tra t\u00ednh kh\u1ea3 thi c\u1ee7a MVP<\/strong><\/h3>\n\n\n\n

\u0110\u1ec3 ki\u1ec3m tra t\u00ednh kh\u1ea3 thi c\u1ee7a MVP, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nh\u00f3m th\u1eed nghi\u1ec7m beta ho\u1eb7c tester n\u1ed9i b\u1ed9. H\u1ecd s\u1ebd tr\u1ea3i nghi\u1ec7m phi\u00ean b\u1ea3n MVP c\u01a1 b\u1ea3n, nh\u01b0 trang web gi\u1edbi thi\u1ec7u, \u0111\u01b0\u1eddng d\u00e2y SMS ho\u1eb7c \u1ee9ng d\u1ee5ng \u0111\u01a1n gi\u1ea3n. Giai \u0111o\u1ea1n th\u1eed nghi\u1ec7m n\u00e0y gi\u00fap b\u1ea1n \u0111\u00e1nh gi\u00e1 t\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m, kh\u1ea3 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 v\u00e0 x\u00e1c \u0111\u1ecbnh nh\u1eefng \u0111i\u1ec3m c\u1ea7n c\u1ea3i thi\u1ec7n tr\u01b0\u1edbc khi tung s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng ch\u00ednh th\u1ee9c.<\/p>\n\n\n

\n
\"cach-thiet-lap-mvp-hieu-qua-qua-4-buoc\"
C\u00e1ch thi\u1ebft l\u1eadp MVP hi\u1ec7u qu\u1ea3 qua 4 b\u01b0\u1edbc<\/figcaption><\/figure>\n<\/div>\n\n\n

<\/a>Chu\u1ea9n b\u1ecb cho vi\u1ec7c ra m\u1eaft<\/strong><\/h3>\n\n\n\n

N\u1ebfu MVP v\u01b0\u1ee3t qua giai \u0111o\u1ea1n th\u1eed nghi\u1ec7m, b\u1ea1n \u0111\u00e3 c\u00f3 trong tay m\u1ed9t \u201cchi\u1ebfn binh\u201d gi\u00e0u ti\u1ec1m n\u0103ng. Cu\u1ed1i c\u00f9ng, b\u1ea1n v\u00e0 \u0111\u1ed9i ng\u0169 c\u1ee7a m\u00ecnh h\u00e3y ti\u1ebfp t\u1ee5c nghi\u00ean c\u1ee9u, x\u00e2y d\u1ef1ng, th\u1eed nghi\u1ec7m, s\u1eeda l\u1ed7i v\u00e0 ho\u00e0n thi\u1ec7n c\u00e1c t\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi ra m\u1eaft. Khi \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng t\u00ednh n\u0103ng c\u1ed1t l\u00f5i, b\u1ea1n h\u00e3y tung ra MVP cho nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean v\u00e0 b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh ph\u1ea3n h\u1ed3i x\u00e2y d\u1ef1ng – \u0111o l\u01b0\u1eddng – h\u1ecdc h\u1ecfi \u0111\u1ec3 li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

<\/a>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 MVP<\/strong><\/h2>\n\n\n\n

<\/a>#1. Amazon<\/strong><\/h3>\n\n\n\n

V\u00e0o nh\u1eefng n\u0103m \u0111\u1ea7u th\u1eadp ni\u00ean 90, Jeff Bezos nh\u1eadn th\u1ea5y ti\u1ec1m n\u0103ng to l\u1edbn c\u1ee7a ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. L\u00fac n\u00e0y, \u00f4ng \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh th\u1eed nghi\u1ec7m th\u1ecb tr\u01b0\u1eddng v\u1edbi m\u1ed9t hi\u1ec7u s\u00e1ch tr\u1ef1c tuy\u1ebfn. \u00d4ng \u0111i\u1ec1u h\u00e0nh c\u1eeda h\u00e0ng s\u00e1ch t\u1eeb gara c\u1ee7a m\u00ecnh v\u00e0 nhanh ch\u00f3ng nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c t\u1eeb kh\u00e1ch h\u00e0ng. S\u1ef1 th\u00e0nh c\u00f4ng t\u1eeb c\u1eeda h\u00e0ng s\u00e1ch \u0111\u00e3 m\u1edf ra h\u01b0\u1edbng ph\u00e1t tri\u1ec3n cho c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c, nh\u01b0 \u0111\u1ed3 d\u00f9ng \u0111i\u1ec7n t\u1eed, qu\u1ea7n \u00e1o, gi\u00e0y d\u00e9p,… Vi\u1ec7c s\u1eed d\u1ee5ng nh\u00e0 s\u00e1ch tr\u1ef1c tuy\u1ebfn nh\u01b0 m\u1ed9t MVP l\u00e0 b\u01b0\u1edbc kh\u1edfi \u0111\u1ea7u m\u00e0 Jeff Bezos gi\u00fap Amazon thu th\u1eadp th\u00f4ng tin kh\u00e1ch h\u00e0ng, \u0111\u01b0a doanh nghi\u1ec7p l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi. Ch\u1ec9 trong v\u00f2ng 20 n\u0103m ph\u00e1t tri\u1ec3n, Amazon t\u1eeb m\u1ed9t c\u1eeda h\u00e0ng s\u00e1ch nh\u1ecf tr\u00ean trang web \u0111\u00e3 tr\u1edf th\u00e0nh t\u1eadp \u0111o\u00e0n l\u1edbn th\u1ee9 3 tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n\n\n\n

<\/a>#2. Uber<\/strong><\/h3>\n\n\n\n

Ban \u0111\u1ea7u, Uber kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng. Thay v\u00e0o \u0111\u00f3, c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp Garret Camp v\u00e0 Travis Kalanick \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ed9t d\u1ecbch v\u1ee5 SMS ch\u1ec9 d\u00e0nh cho iPhone mang t\u00ean UberCab t\u1ea1i San Francisco. H\u1ecd th\u1eed nghi\u1ec7m tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u1ea3i ti\u1ebfn d\u1ecbch v\u1ee5 n\u00e0y trong th\u00e0nh ph\u1ed1 tr\u01b0\u1edbc khi g\u1ecdi v\u1ed1n \u0111\u1ea7u t\u01b0 c\u0169ng nh\u01b0 x\u00e2y d\u1ef1ng \u1ee9ng d\u1ee5ng ch\u00ednh th\u1ee9c. Qua nhi\u1ec1u phi\u00ean b\u1ea3n kh\u00e1c nhau, t\u1eeb d\u1ecbch v\u1ee5 taxi tr\u00ean iPhone, Uber \u0111\u00e3 m\u1edf r\u1ed9ng th\u00eam c\u00e1c d\u1ecbch v\u1ee5 g\u1ecdi xe kh\u00e1c.<\/p>\n\n\n

\n
\"vi-du-ve-mvp\"
V\u00ed d\u1ee5 v\u1ec1 MVP<\/figcaption><\/figure>\n<\/div>\n\n\n

<\/a>#3. Spotify<\/strong><\/h3>\n\n\n\n

N\u0103m 2006, c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t nh\u1ea1c li\u00ean t\u1ee5c kh\u1edfi nghi\u1ec7p v\u00e0 th\u1ea5t b\u1ea1i do nhi\u1ec1u nguy\u00ean nh\u00e2n kh\u00e1c nhau, nh\u01b0 th\u01b0 vi\u1ec7n nh\u1ea1c c\u00f2n h\u1ea1n ch\u1ebf, ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p, gi\u00e1 \u0111\u0103ng k\u00fd cao, tr\u1ea3i nghi\u1ec7m stream kh\u00f4ng \u1ed5n \u0111\u1ecbnh,… Th\u1ea5y \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1, Daniel Ek v\u00e0 Martin Lorentzon \u0111\u00e3 x\u00e2y d\u1ef1ng Spotify nh\u01b0 m\u1ed9t trang web gi\u1edbi thi\u1ec7u. Trang web n\u00e0y th\u1eed nghi\u1ec7m c\u00f4ng ngh\u1ec7 ph\u00e1t nh\u1ea1c v\u1edbi ng\u01b0\u1eddi d\u00f9ng beta v\u00e0 t\u00e0i tr\u1ee3 b\u1eb1ng doanh thu qu\u1ea3ng c\u00e1o tr\u00ean trang. M\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a Spotify l\u00e0 bi\u1ebfn tr\u1ea3i nghi\u1ec7m ph\u00e1t nh\u1ea1c tr\u1edf n\u00ean nhanh ch\u00f3ng, \u1ed5n \u0111\u1ecbnh. T\u1eeb \u0111\u00f3, h\u1ecd c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c \u0111\u00e3 h\u00e3ng thu \u00e2m v\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m. Sau khi v\u01b0\u1ee3t qua giai \u0111o\u1ea1n th\u1eed nghi\u1ec7m, Spotify v\u00e0 \u1ee9ng d\u1ee5ng ph\u00e1t nh\u1ea1c \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh r\u1ed9ng r\u00e3i, tr\u1edf th\u00e0nh d\u1ecbch v\u1ee5 nghe nh\u1ea1c tr\u1ef1c tuy\u1ebfn h\u00e0ng \u0111\u1ea7u hi\u1ec7n nay.<\/p>\n\n\n\n

C\u00f3 th\u1ec3 th\u1ea5y, Minimum Viable Product ch\u00ednh l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u \u0111\u1ec3 kh\u1edfi nghi\u1ec7p th\u00e0nh c\u00f4ng. Tino Group hy v\u1ecdng nh\u1eefng th\u00f4ng tin v\u1ec1 MVP s\u1ebd h\u1eefu \u00edch \u0111\u1ed1i v\u1edbi b\u1ea1n tr\u00ean h\u00e0nh tr\u00ecnh x\u00e2y d\u1ef1ng doanh nghi\u1ec7p. H\u00e3y ti\u1ebfp t\u1ee5c theo d\u00f5i Tino Group \u0111\u1ec3 \u0111\u00f3n \u0111\u1ecdc nh\u1eefng b\u00e0i vi\u1ebft hay v\u00e0 h\u1eefu \u00edch kh\u00e1c b\u1ea1n nh\u00e9!<\/p>\n\n\n\n

T\u00e0i li\u1ec7u tham kh\u1ea3o:<\/p>\n\n\n\n

    \n
  1. NIDHI RAJ. Minimum Viable Product (MVP) – What is it & how to start<\/em>. Atlassian.com. https:\/\/www.atlassian.com\/agile\/product-management\/minimum-viable-product<\/li>\n\n\n\n
  2. L\u00ea Ng\u1ecdc \u0110\u00e0i Trang. (2021, December 14). MVP l\u00e0 g\u00ec? \u00dd ngh\u0129a c\u1ee7a MVP trong Game v\u00e0 Startup<\/em>. Thegioididong.com. https:\/\/www.thegioididong.com\/game-app\/mvp-la-gi-y-nghia-cua-mvp-trong-game-va-startup-1334841<\/li>\n\n\n\n
  3. Agilealliance. Minimum Viable Product (MVP)<\/em>. Agilealliance.org. https:\/\/www.agilealliance.org\/glossary\/mvp\/<\/li>\n<\/ol>\n\n\n\n

    <\/a>Nh\u1eefng c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/strong><\/h2>\n\n\n
    \n
    \n
    \n

    L\u00e0m th\u1ebf n\u00e0o x\u00e1c \u0111\u1ecbnh t\u00ednh n\u0103ng c\u1ed1t l\u00f5i cho MVP?<\/strong><\/h3>\n
    \n\n

    \u0110\u1ec3 x\u00e1c \u0111\u1ecbnh t\u00ednh n\u0103ng c\u1ed1t l\u00f5i cho MVP, b\u1ea1n c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, x\u00e1c \u0111\u1ecbnh nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n<\/div>\n<\/div>\n

    \n

    Khi n\u00e0o kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng MVP?<\/strong><\/h3>\n
    \n\n

    Doanh nghi\u1ec7p kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng MVP khi s\u1ea3n ph\u1ea9m y\u00eau c\u1ea7u \u0111\u1ed9 an to\u00e0n cao, kh\u00f4ng th\u1ec3 gi\u1ea3m thi\u1ec3u t\u00ednh n\u0103ng m\u00e0 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng ho\u1eb7c th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau kh\u00f4ng ch\u1ea5p nh\u1eadn phi\u00ean b\u1ea3n t\u1ed1i gi\u1ea3n.<\/p>\n\n<\/div>\n<\/div>\n

    \n

    C\u00f3 c\u1ea7n \u0111\u1ea7u t\u01b0 nhi\u1ec1u v\u00e0o thi\u1ebft k\u1ebf MVP kh\u00f4ng?<\/strong><\/h3>\n
    \n\n

    Thi\u1ebft k\u1ebf c\u1ee7a MVP n\u00ean \u0111\u01a1n gi\u1ea3n v\u00e0 t\u1eadp trung v\u00e0o c\u00e1c t\u00ednh n\u0103ng c\u1ed1t l\u00f5i. M\u1ee5c ti\u00eau l\u00e0 thu th\u1eadp ph\u1ea3n h\u1ed3i t\u1eeb ng\u01b0\u1eddi d\u00f9ng, kh\u00f4ng ph\u1ea3i t\u1ea1o ra s\u1ea3n ph\u1ea9m ho\u00e0n h\u1ea3o ngay t\u1eeb \u0111\u1ea7u.<\/p>\n\n<\/div>\n<\/div>\n

    \n

    C\u00f3 th\u1ec3 \u00e1p d\u1ee5ng MVP cho c\u00e1c d\u1ef1 \u00e1n phi c\u00f4ng ngh\u1ec7 kh\u00f4ng?<\/strong><\/h3>\n
    \n\n

    C\u00e2u tr\u1ea3 l\u1eddi l\u00e0: \u201cC\u00f3!\u201d MVP c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho c\u00e1c d\u1ef1 \u00e1n phi c\u00f4ng ngh\u1ec7, nh\u01b0 d\u1ecbch v\u1ee5 m\u1edbi ho\u1eb7c s\u1ea3n ph\u1ea9m v\u1eadt l\u00fd, b\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 th\u1eed nghi\u1ec7m c\u00e1c t\u00ednh n\u0103ng c\u1ed1t l\u00f5i tr\u01b0\u1edbc khi ph\u00e1t tri\u1ec3n to\u00e0n di\u1ec7n.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n

    <\/h3>\n","protected":false},"excerpt":{"rendered":"

    C\u00f3 \u0111\u1ebfn 90% startup th\u1ea5t b\u1ea1i trong v\u00f2ng 3 n\u0103m \u0111\u1ea7u ti\u00ean. M\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n ch\u00ednh l\u00e0 do thi\u1ebfu s\u1ef1 th\u1ea5u hi\u1ec3u th\u1ecb tr\u01b0\u1eddng v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. V\u1eady l\u00e0m th\u1ebf n\u00e0o gi\u00fap gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng cho d\u1ef1 \u00e1n kh\u1edfi nghi\u1ec7p? Minimum […]<\/p>\n","protected":false},"author":24,"featured_media":7358,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7365],"tags":[7355],"class_list":["post-7342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep","tag-tu-van-hanh-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/7342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/comments?post=7342"}],"version-history":[{"count":1,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/7342\/revisions"}],"predecessor-version":[{"id":114428,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/posts\/7342\/revisions\/114428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media\/7358"}],"wp:attachment":[{"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/media?parent=7342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/categories?post=7342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tino.vn\/blog\/wp-json\/wp\/v2\/tags?post=7342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}